With an initial delivery of 74 new fire trucks last month, Isuzu continues to be a preferred brand for the Bureau of Fire Protection (BFP) as the government now implements its Fire Prevention Modernization Program. Latest data published by the BFP through the Open Data Philippines portal at data.gov.ph show the Isuzu brand on 742 units or one-third (32 percent) of the 2,050 BFP-owned fire trucks that are in service as of 31 June 2017. This makes the premium Japanese brand the BFP fleet’s top maker by a wide margin, followed by China brands Jiangte and Dongfeng in distant second and third place with 241 and 213 units in the BFP fire trucks fleet, respectively.

The 74 new fire trucks (54 new Isuzu FVR34 1,000-gallon capacity pumpers and 20 new Isuzu CYZ52 2,500-gallon tankers) increase by 10 percent the 742 Isuzu trucks (20 ladder, 47 minipumper, 625 pumper and 50 tanker fire-trucks) that are already in BFP service as of June 2017. And with Isuzu trucks averaging 20 years in service, this compared to the 16.5-year average for the BFP’s entire fleet which saw an influx of hundreds of China-brand minipumpers in recent years, this initial batch of 74 new fire trucks, so far, freshens up the fleet to an in-service average of 18 years for Isuzu trucks, 16 years for all brands in general.

Press Statement by Isuzu Philippines Corp. (IPC), “Isuzu PH delivers first batch of fire trucks for BFP modernization program,” 2020:

Isuzu Philippines Corporation (IPC), the country’s leading manufacturer and distributor of brand-new trucks for 20 consecutive years, turned over the initial 74 units of firetrucks to the Bureau of Fire Protection (BFP).

In a formal ceremony held on February 11 at the grounds of Camp Emilio Aguinaldo, BFP Chief Jose Embang Jr. and its officers led the presentation of the brand-new fire trucks to President Rodrigo Roa Duterte, as part of the government’s Fire Prevention Modernization Program.

In his speech, Duterte said, “I hope that with these fire trucks, the BFP will be more capable and effective in ensuring the safety of our community and industry. I am confident that with the BFP’s leadership, we can further boost people’s confidence in their government and create an environment where our people can live and work in peace.”

Present during the event, were IPC’s President Hajime Koso and Isuzu Motors Limited, Japan (IML) General Manager Koichi Ito to personally deliver the units. “IPC, and the Isuzu brand in general, has always been on a mission to contribute to the society by providing the most durable, reliable trucks—may it be for building bridges, airports, and this time in protecting the community against fire. With the recent country situation—the big fire in the metro, ashfall and cleaning operations in CALABARZON and of course the upcoming Fire Prevention Month, we feel that these trucks may be in the right timing, as BFP now more than ever needs to continue to protect and serve the country against fire and other calamities,” Koso said.

Ito, who flew in from Japan to witness the proceedings, remarked, “Isuzu has always been supportive of providing the best vehicles to the society. In Japan in particular, you will see a lot of private and government trucks produced by Isuzu, like these fire trucks and just recently high-performance ambulances for the recent virus prevention, which is why we are very happy that the Philippines is doing the same.”

“It is very humbling that the BFP has put in their confidence in our brand and in return we promise to never let them down. As our client, we will provide to bureau not just quality product but full customer service,” Ito added.

The initial 74 Isuzu fire trucks are part of BFP modernization program procured and to be distributed to different regions nationwide. This program which aims to hire more firefighters, provide intensive trainings, and acquire modern fire truck and equipment to upkeep their operations.

SSUPT Jerry Candido, BFP Director for Logistics, expressed pride in the bureau’s acquisition of brand-new units, “Basically, there are three main components we look for in a fire truck; its platform – engine & chassis, water tank, and fire pump. When we saw that the engine & chassis brand of this truck was Isuzu, our first comment was “Wow, that’s a quality truck!”

The first batch of delivery includes, 54 units of Isuzu FVR34 trucks with body and equipment built by Hanseo, which is a 16-tonne truck that has a capacity to carry 1,000 gallons perfect for medium to heavy operations, powered by the 6HK1TCL engine that can produce up to 240 PS maximum power and 706 N-m maximum torque.

While the remaining 20 units of Isuzu CYZ52 trucks, were installed with body and equipment by Nanomedics, that can carry a total 2,500 gallons, powered by 6WG1TCN direct injection common rail engine that can deliver maximum 420 PS of power, maximum torque of 1,863 N-m, and is EURO V compliant.

As the number 1 truck brand in country, IPC gave assurance that the BFP will have full support wherever the trucks may be deployed in the country. Present in 43 locations nationwide, IPC offers excellent after sales support and guaranteed parts availability.

IPC also extends its service via its “Mobile Medic” which are built on light-duty trucks fully equipped to provide complete service that the company dispatches for PMS, rescue or repowering services specially to far-flung areas.

For more information about Isuzu trucks log on to www.isuzuphil.com.

After first gaining top rank in light-duty trucks back in 1999, Isuzu Philippines has retained leadership ever since, adding their dominance in medium-duty trucks in 2001 then in heavy-duty trucks in 2005, and staying on top for 20 straight years up to 2019.

Press Statement by Isuzu Philippines Corp. (IPC), “For 20 straight years, Isuzu Philippines is PH’s number one truck assembler,” 2020:

The 2019 Philippine truck sales results are in! According to the latest figures supplied by the Truck Manufacturers Association (TMA) and the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI), Isuzu Philippines Corporation (IPC), the assembler, importer, and distributor of brand-new Isuzu commercial vehicles (CV) and light commercial vehicles (LCVs) in the country, has emerged as the overall leader anew in the CV (truck) category.

This marks the 20th straight year, that IPC has emerged number one overall in truck sales. From January to December 2019, IPC sold a total of 6,279 Category 3, 4, and 5 trucks, representing a strong 45% market share of the total 14,049 brand new trucks sold during the year, increased by 2 points from the previous year.

IPC dominated the Category 3 (Light duty truck) sales with 4,241 units sold, while also holding number one spot in Category 4 (Medium Duty truck) with 1,566 units sold. In the Category 5 (Heavy-Duty truck), IPC landed a strong 2nd, with 472 units sold.

IPC President Hajime Koso attributed the brand’s continued success to Isuzu’s global reputation as a world’s leading truck maker, the durability and reliability of its trucks, and the full aftersales service of an extensive nationwide dealership network. This comprehensive product lineups and services that embodies IPC’s commitment as a “your responsible partner” to its customers.

Reinforcing IPC’s sales is its Isuzu Advantage– the sum of IPC’s different customer support programs bolstering its world-class trucks. The first advantage is IPC’s roster of durable, reliable, fuel-efficient vehicles. The second is its nationwide dealer network that now counts 43 outlets complete with servicing facilities. The third is the reliable and prompt nationwide parts availability. Finally, IPC’s team of expert service technicians and field support personnel are on call to provide technical assistance whenever and wherever needed.

Mr. Koso said, “By being your responsible partners, IPC does not just supply world-class vehicles, but we also provide solutions to meet their business needs. Their growth is essential to IPC’s growth, the development of the Philippine transport sector and of the economy in general. Hence, we provide total support to our partners’ businesses with great products and aftersales support.”

To know more about Isuzu’s roster of light, medium, and heavy-duty trucks, log on to www.isuzuphil.com.

Isuzu Philippines Corporation (IPC), the country’s top-ranked truckmaker, has delivered six heavy duty tipper trucks to Anseca Development Corporation. Anseca, the major earthmoving contractor, has been operating since 1983, pre-dating IPC’s own establishment in 1995 by a dozen years, and has ongoing projects for cement-maker giant Holcim Philippines and for Philex Mining.

Press Statement by Isuzu Philippines Corp. (IPC), “Isuzu Philippines turns over 6 CYH52S dump trucks to Anseca,” 2019:

Isuzu Philippines Corporation (IPC), the country’s leading manufacturer, assembler, and distributor of brand-new trucks, turned over 6 CYH52S trucks to Anseca Development Corporation.

In a formal ceremony held at Holcim Mining, officials of IPC, Isuzu Cebu Inc, and the Isuzu Mandaue dealership turned over the trucks and the symbolic key to representatives of Anseca and Holcim Philippines.

The six brand-new CYH52S with 20 cubic meter dump trucks represents Anseca’s additional fleet of Isuzu trucks and are seen to play key roles in the daily operations in Anseca’s current partnership with Holcim Philippines.

Steve M. Gingco, General Manager of Isuzu Cebu Inc, said, “The CYH52 trucks are durable, heavy-duty trucks equipped with eco-friendly diesel technology, which can take on any load or road challenge. They deliver bigger payload capacity, covering a wide variety of applications, designed to handle all kinds of work under normal or tough conditions. With bigger load capacities, the higher the productivity you can expect from our Isuzu trucks.”

Anseca, an enterprise primarily engaged in earthmoving and allied activities, began its operations in 1983 and has since successfully completed 24 projects with clients such as the Philippine National Oil Corporation, Del Monte Philippines, Sta. Lucia Realty & Development Corp, Vista Land, Atlas Consolidated Mining & Development Corp, and Cemex Corp. It now has a series of ongoing projects with Holcim Philippines, Philex Mining, and Libjo Mining.

In his message at the formal turnover ceremony, IPC Executive Vice President Shojiro Sakoda reiterated that, among the many reasons for IPC’s market dominance over the years, the ability to meet customers’ ever-changing needs has always been a priority.

“IPC continues its market dominance in trucks for 20 consecutive years, dating back to 1999; and for decades, Isuzu has been known globally for its durable, dependable, and reliable trucks that can withstand any challenges in transport operations. With our collaboration with local body builders, our trucks have also been crafted to be suitable for whatever purposes our customers demand. Equally important is the aftersales support we provide to our clients along with every purchase—this is the Isuzu Advantage.”

The Isuzu Advantage is the sum of IPC’s different customer support programs bolstering its world-class lineup of vehicles. The first advantage is IPC’s roster of durable, reliable, fuel-efficient commercial vehicles. The second is its nationwide dealer network that now nears 50 outlets complete with servicing facilities. The third is the reliable and prompt nationwide parts availability. Finally, IPC’s team of expert service technicians and field support personnel are on call to provide technical assistance whenever and wherever needed.

“As your responsible partner, IPC guarantees to provide world-class vehicles and outstanding after-sales services to our clients,” Mr. Sakoda concluded.

To know more about the complete roster of world-class Isuzu CVs and LCVs, log on to www.isuzuphil.com, or visit any Isuzu dealership near you.

Coca-Cola Philippines, owner of one of the largest truck fleets in the country today, acquires 95 new Isuzu trucks including FVR medium-duty haulers with distinctive Allison automatic transmissions.

Press Statement by Isuzu Philippines Corp. (IPC), “Coca-Cola and Isuzu partner to champion safety and sustainability in fleet operations,” 2019:

Coca-Cola Beverage Philippines, Inc. (CCBPI), the bottling arm of Coca-Cola in the country, has partnered with Isuzu Philippines Corporation (IPC)— the country’s leading manufacturer of brand-new trucks— to further enhance safety and sustainability within its logistics operations. 95 top-of-the-line vehicles have been turned over to Coca-Cola’s already expansive delivery fleet.

Coca-Cola operates one of the biggest truck fleets in the Philippines, with almost 3,000 trucks and over 2,000 sales service vehicles. Approximately 2,500 shipments per day are undertaken, transporting to 20,000 doors across the country. For operations this massive in scale, the Company implements a road safety framework built on three pillars: organization and culture, vehicles and technologies, and the drivers. Each pillar, in turn, has different programs and initiatives that address capability development, technical standards and monitoring, and driving performance and engagement.

“For every bottle of Coca-Cola that you purchase, there’s an implicit promise that it was delivered with the utmost quality, in accordance with strict safety guidelines, and adhered to high sustainability standards,” says CCBPI Logistics and Distribution Director Ruth Genota.

Isuzu FVR trucks with installed Allison Automatic Transmission—the first of its kind in the Philippines—were among the partnership turnover highlights. These trucks’ transmission were specially crafted by leading automotive expert Gendiesel Philippines, Inc.

All the turned over trucks delivers Isuzu’s 8-Point Advantage: 1) nationwide dealer network; 2) nationwide parts availability; 3) expert Japanese engineers; 4) expert service technicians; 5) mobile medic; 6) drivers and mechanics training; 7) safety driving training; 8) fuel eco-driving training. The installed palletized bottle carriers were made by IPC partner body builders, Almazora and Centro.

The partnership with Isuzu, whose commercial vehicles are known for their reliability and efficiency, promises to deliver dependable transportation solutions to support Coca-Cola’s extensive and intensive distribution requirements. Isuzu trucks are equipped with Euro IV- to V-compliant engines that produce cleaner emissions; and with blue power technology, which helps make the trucks more powerful, yet economical and environmentally friendly.

These new acquisitions are in keeping with Coca-Cola’s long-standing commitment to reduce carbon emissions and to achieve sustainable operations in fleet management—through the use of low-emission engines in its trucks and through the adoption of new technologies to further improve our logistics and distribution capabilities.

Genota adds, “At Coca-Cola, we make sure that our sustainability practice is a holistic process: our whole value chain, from manufacturing to distribution, has systems in place to reduce our environmental impact. This is a continuous process of improvement, as we work toward further strengthening our environment-conscious policies, across all facets of our operations.”

Coca-Cola in the Philippines has delivered strongly on its environmental stewardship across the business and the value chain through its other sustainability pillars: water, energy, and waste. It has achieved 100% water replenishment in the Philippines, via its water-saving programs and waste water treatment in its operations, in addition to providing far-flung communities access to potable water through the AGOS Program. The company sources over 60% of its total energy requirements in the country from renewable energy; and in 2018, Coca-Cola announced its World Without Waste global goal of collecting and recycling every bottle and can sold, by 2030. In the Philippines, Coca-Cola’s packaging footprint is 50% returnable glass bottles, while its PET bottles and aluminum cans are 100% recyclable. In June 2019, it launched the Viva! Eco-bottle, the first beverage bottle in the country made from 100% recycled plastic.

The Company will continue to forge partnerships with organizations across the Philippines, who share its sustainability goals—pursuing both the health of the industry and the welfare of the environment.