Isuzu’s iconic D-Max pickup now has the LS-A, a new top-spec variant slotted above their premium LS configuration.
Having started off the sporty, high-riding and mid-sized pickup segment in 2003, and now six years and four engine match ups into its second generation model, the D-Max now puts a touched-up greyed-out grille, 18 inch alloy rims, charcoal grey cargo bay extenders and roof rails on its top of the line 3.0 liter LS-A variant with its 4×2 or 4×4 and MT or AT options.
The LS-A 4×4 MT in verdant red and smart white are on display at the Glorietta Activity Center in makatai City from August 29 t0 31.
Press Statement by Isuzu Philippines Corporation (IPC), “Isuzu rolls out premium pick-up variant, the new D-MAX LS-A,” 2019:
Sixteen years after it introduced what would become one of its most iconic diesel workhorses, Isuzu Philippines Corporation (IPC) launches the most stylish modern iteration of the D-MAX pick-up, the LS-A.
To be publicly displayed at the New Glorietta Activity Center, Makati from August 29 to August 31, the D-MAX LS-A represents nearly a century of Isuzu’s experience and innovation in the design, engineering, and workmanship of diesel-powered utility vehicles. The D-MAX LS-A is infused, as well, with features that address the demands of a market that value both hard work and play, business with leisure.
At the heart of the D-MAX LS-A is the powerful and fuel-efficient 4JJ1-TCX 3.0-liter 4-cylinder In-line Blue Power Diesel engine with VGS turbo intercooler that generates 177 PS @ maximum power and 380 Nm @ maximum torque. Initially available in 4×4 variant, IPC did mention that it will also be offered in 4×2 variants in the coming months, both variants will have an option for either 6-speed automatic transmission with sequential shift or the 6-speed manual transmission with gear shift indicator.
The powerplant and drivetrain, however, are just the starting points for what makes the new D-MAX LS-A perfectly suited for the evolving modern demands of the market. Inside and out, the D-MAX LS-A comes in a complete package of features that cater to the modern Filipino lifestyle — the lifestyle that maximizes the best qualities of the urban professional and the weekend adventurer
Boasting modern exterior styling, the D-MAX LS-A has a very dark gray front grille and bumper, coupled with side step board and rocker panel, cargo extender and roof rails.
For occupant comfort and convenience, the D-MAX LS-A is equipped with the auto-climate control air conditioning system, passive entry/push start-stop system, 12V accessory socket, three USB charging ports, 15 storage compartments and 10 cup holders.
IPC President Hajime Koso describes the reason for being of the D-MAX LS-A “Introduced in 2003, the Isuzu D-MAX pick-up has sold more than 46,000 units so far and continues to be one of the country’s most popular pick-up models for its durability, fuel efficiency, and overall value for money. The new Isuzu D-MAX LS-A joins the ranks of premium pick-ups with its stylish yet functional design and competitive pricing without compromising the D-MAX’s core value of being ‘Tough Enough for Anything’.
In his special message at the launch, Isuzu Motors Limited Executive Officer Hirokazu Okubo traces Isuzu’s experience with the pickup design to nearly a century back. “The first vehicle Isuzu produced in the market in 1922 was a pick-up truck, taking note of our expertise on the product and most especially on diesel engine technology.”
He added, “Worldwide, the Isuzu D-MAX is trusted in countries like Thailand, Australia, and the United Kingdom, certainly because of its design and functionality that have gone through rigorous testing and development. The new Isuzu D-MAX LS-A variant will be a great addition to the very competitive local pick-up truck market.”
The new D-MAX LS-A comes in the following colors: Cosmic Black, Sapphire Blue, Titanium Silver, Red Spinel, Splash White, Silky Peral White. With all the added features on the D-MAX LS-A, IPC announced that there will be a more competitive pricing for this variant.
To know more about the Isuzu D-MAX LS-A, its new features and pricing, log on to www.isuzuphil.com or visit any of the Isuzu dealerships nationwide.
Isuzu Philippines kicked off their 2019 fuel economy challenge competition this month, continuing contests they held last year with Isuzu vehicle owners among their dealers, this time with fans from Isuzu vehicle clubs.
The 12 members of the mu-X OP car club that competed on the first leg of the 2019 Isuzu Fuel Eco Challenge last August 3
Like in 2018, this year’s competitors from numerous car clubs, along with members of the motoring press, would drive a single lap around a 4.2km loop starting and ending at the main entrance of the Isuzu factory in Laguna Technopark. With different groups on several weekends, car club and media drivers compete separately on the 4×2 and 6AT variants of either the D-Max pickup or the mu-X SUV, both with the new 1.9 liter RZ4E turbodiesel efficiency engine.
Veterans hands-on on a new engine
Continuing the contest series with car club members is a shrewd move by the country’s leading truck brand, holding contests that put the 1.9 liter RZ4E, their newest and smallest turbodiesel, front and center among people with first-hand knowledge of the sporty D-Max and mu-X utility vehicles that mount larger engines in past and present variants.
The RZ4E engine featured on Isuzu fuel eco challenges since last year was introduced also in 2018 as Isuzu’s first turbodiesel that departs from the 4J engine series from which they’ve drawn the 3.0 liter 4JJ1 as well as 2.5 liter 4JK1 and 4JA1 engine models for the D-Max and mu-X along with their discontinued Alterra and Crosswind line-ups.
And, while the RZ4E’s 147hp peak power and 350Nm of max torque put it in good standing against these 4J engines, its diminutive 1.9 liter displacement could be cause for skepticism, especially when powering Isuzu’s mid-sized D-max pick-up and mu-X SUV, and particularly among current owners who drive former and current variants with larger 2.5 and 3.0 liter engines.
Engine
code
4JK1-TC
4JJ1-TC
4JJ1-TCX
RZ4E
Introduced
mo-yr
Sep-14
Oct-15
Sep-17
Mar-18
Emissions
level
Euro 3
Euro 3
Euro 4
Euro 4
Displacement
cc
2499
2999
2999
1898
Bore x stroke
mm x mm
95.4 x 87.4
95.4 x 104.9
95.4 x 104.9
80 x 94.4
geometry
over-square
under-square
under-square
under-square
Compression ratio
x : 1
18.1 : 1
17.3 : 1
16.5 : 1
16.5 : 1
Peak power
hp / rpm
133 / 3400
160 / 3200
173 / 3550~3650
147 / 3600
Peak torque
Nm / rpm
320 / 1800~2200
380 / 1800~2200
380 / 1800~2200
350 / 1800~2600
City mileage simulation
Appropriately, since the 4×2 6AT RZ4E D-Max and mu-X variants are ideal for daily commutes in heavy traffic, Isuzu’s fuel eco challenge simulates city driving more than it does highway cruising. The contest runs happen on wide concrete roads that could be busy with Laguna Technopark’s regular car and truck traffic, and on which a 40km/h speed limit is strictly enforced as well. With max speeds allowing 6-speed gearboxes to barely gain third gear, the contest at least approximates first world city driving if not the kind of standstill conditions regularly endured by local motorists.
The 4.2km, 40km/h max speed route of the Isuzu Fuel Eco Challenge since 2018
Interestingly, despite these restrictive driving conditions, competitors have turned in some numbers that actually approximate highway mileage figures. Last year, Isuzu vehicle owners from among the brand’s dealership ranks recorded 20.7 and 17.6km/l on winning runs with the D-Max and the mu-X, respectively. This month, on the initial leg held on August 3, members of the mu-X OP car club started the contest series with impressive mileage scores of 18.1 and 16.9km/l for the D-Max and the mu-X, respectively. And these numbers stand to be improved on by subsequent contest runs happening with other clubs in August.
Refined next-gen diesel
A top scoring driver from the mu-X OP club observed that while the current 3.0 liter 4JJ1-TCX Euro 4 engine option is rated higher, the new 1.9L RZ4E does deliver enough power and torque–more than on the larger 2.5 liter 4JK1-TC initial engine offering on the mu-X SUV. Another top scoring driver added that the RZ4E is also very responsive, answering crisply to every light tap on the accelerator pedal–the new engine remaining as responsive as the short-stroke over-squared 2.5 liter 4JK1-TC despite the RZ4E’s return to a diesel engine’s typically long under-square stroke.
The exceptional mileage figures they scored and the increased power density and responsive revving they observed point to RZ4E innovations such as improved combustion chamber geometry and pistons made lighter with carbon-fiber segments (keeping the under-square diesel responsive to accelerator inputs).
We ourselves participated in the first leg contest on August 3, and here we confirmed an observation we made on a previous, week-long test-drive: the RZ4E is so refined, you’d mistake it for a large, naturally aspirated gasoline engine from the driver’s seat and from behind closed windows. And, quite appropriately, the RZ4E’s adequate, fuel efficient and smoothened power seems well fitted to city-friendly 4×2 6AT variants of the D-Max pickup and mu-X SUV, the utility models that Isuzu has pioneered at turning into iconic passenger car alternatives.
San Jose Del Monte, the intended terminus of the MRT 7 commuter train line from Quezon City in Metro Manila, and what is boasted of by its mayor, Arturo B.Robes, as the most urbanized city in the province, is now the first locale in Bulacan to convert to modern PUVs. Sampol Bulac Santa Maria Meycauayan Transport Service Cooperative (SBSMM-TSC) is the first of San Juan Del Monte’s 14 transport cooperatives, and is the country’s first consolidated cooperative (merged from several organizations), to convert to modern PUVs, says Land Transportation and Franchise Regulation Board (LTFRB) Region 3 director Ahmed Cuizon.
9 of 16 QKR77 modern PUVs
7 of 16
SBSMMTSC received 16 modern PUVs last week on July 26, initial delivery on what the transport cooperative’s secretary Roberto Lopez Villacruz says is their total order for 35 vehicles. The new jeepney replacements are all Isuzu QKR77 modern PUVs with Centro-built bodies–the largest single delivery of Isuzu-Centro modern PUVs so far. (The turnover of 24 modern PUVs to the Alabang Transport Service Cooperative last month included 9 units with Centro-built bodies.)
For their Isuzu QKR77 modern PUVs, SBSMM-TSC’s Villacruz says they opted for Centro-built bodies (over Almazora and Santa Rosa builds) because of what they perceive would be better support with the strategic location of the body builder’s Bulacan factory along their transport route in nearby Marilao. In contrast, SBSMMTSC formally sourced the built-up vehicles from Isuzu’s major dealer, Industrial & Transport Equipment, Inc. (INTECO) at Quezon Avenue, Quezon City.
SBSMM-TSC’s Villacruz said the Isuzu dealership’s relatively distant location was not a detracting factor since they will be relying on the major truckmaker’s after-sales on-site services, particularly for preventive and on-call maintenance for their vehicles done at the cooperative’s garage-depot in San Juan Del Monte. In addition to such on-site maintenance under Isuzu’s Service Medic mobile service, Villacruz confirmed that they also intend to implement fleet management and vehicle operation best practices with data captured using Isuzu’s Mimomari vehicle telemetry technology.
Isuzu Philippines Corp. EVP Shojiro Sakoda and SBSMM-TSC chairman Elizabeth D. Villacruz
Also present at the turnover of modern PUVs to SBSMM-TSC was Bernard Flores of the Sapang Palay Minuyan Loop Transport Cooperative (SPMLTC), another organization among San Jose Del Monte’s 14 transport cooperatives. Flores says SPMLTC with its 80 individual members is expecting imminent approval of its Development Bank of the Philippines (DBP) loan and then the delivery of their own initial batch of 15 Isuzu QKR77 modern PUVs.
Bernard Flores of the SPMLTC and Roberto Lopez Villacruz of the SBSMM-TSC transport cooperatives
SPMLTC’s Flores says that they found the Isuzu QKR77 modern PUV’s 3.0 liter Euro 4 compliant turbodiesel to be more efficient than closest rival Hino’s PUV with its larger 4.0 liter engine displacement, but that they did have questions about the smaller Isuzu engine’s power, initially. He said that the cooperative’s members had no doubts about the ruggedness, reliability and fuel efficiency of Isuzu engines, per se, but they needed to test the QKR77’s 104hp and 230NM 4JH1-TC turbodiesel’s suitability to San Jose Del Monte’s hilly terrain. This issue was settled decisively when Isuzu Philippines arranged a mass test-drive for PUV operators last December which saw them driving Isuzu’s 3.0 liter PUVs up to Baguio City via the long, unrelenting uphill grades of its Marcos Highway ascent route.
Isuzu’s PUV-X after-sales services for modern PUV operators: Isuzu’s after-sales services for modern PUV operators are actually headlined in the PUV-X program that was launched at the same time last week at the 2019 Philippine Bus and Trucks Expo held at the Mall of Asia Complex in Pasay City from July 24 to 26. The PUV-X program asserts the following 10 advantages for Isuzu modern PUV customers: (1) Isuzu’s reputation for reliability, (2) experienced body builders, (3) accredited accessories suppliers, (4) industry-leading 3-years or 150,000kms warranty coverage, (5) nationwide dealership network, (6) customer assistance from their Truck Elites truck experts, (7) nationwide availability of parts, service and technical assistance from authorized providers and from mobile Service Medic vans for roadside assistance, (8) driver and mechanic training, (9) extensive fleet management systems including Mimomari vehicle telemetry, and (10) all-around customer assistance.
Isuzu Philippines Corporation (IPC) joined the LTFRB’s Modern PUV Caravan 2019 with the leading truckmaker showing their next stage NLR77-based Class 2 public utility vehcile (PUV) for the first time in public at the kick off event last Thursday, the fourth of July, in Clark, Pampanga. In what IPC President Hajime Koso confirmed to be the model’s first public appearance, the NLR77-based transport’s showing at the start of the multi-sectoral and months-long road show signals Isuzu’s continued commitment to the much celebrated Public Utility Vehicle Modernization Program (PUVMP), yes, but more pointedly represents both an upgrade to and a mainstreaming of their modern PUV line up.
Isuzu NLR77 Class 2 PUV leads motorcade to LTFRB Modern PUV kick-off in Clark, Pampanga
Isuzu QKR77 and NLR77 truck platforms
Back in September 2017 when IPC and partner body builders Centro and Almazora were already several months into the development of Isuzu’s modern PUVs, the brand introduced their updated, Euro-4 compliant light-, medium- and heavy-duty truck lines. That revamp was in response to the mandate for all newly acquired trucks to have Euro 4 engines by the following year, the initiative that put the country ahead of all other markets in the region.
Before motorcade roll-out: (left-to-right) IPC Sales Head Joseph Bautista, IPC VP for Sales Yasuhiko Oyama, and IPC President Hajime Koso with new Isuzu NLR77 Class 2 PUV in foreground, Isuzu QKR77 PUVs with Centro and Almazora bodies in background
Since 2017, in what must be tumultuous times for the Philippine market leader and global major player, Isuzu has been: (1) facing a public transport modernization program forecasted to more than double the demand for light-duty trucks until the next decade; (2) responding to an early, some would say premature, push for first-world fuel emissions standards on the nation’s all-important cargo haulers; and (3) all these while defending dominant market shares in all truck segments, something that has defined Isuzu Philippines since before the turn of the millennium.
Isuzu NLR77 Class 2 PUV, body by Santa Rosa
Isuzu QKR77 Class 2 PUV, body by Almazora
Isuzu QKR77 Class 2, body by Centro
Accelerated timetables for multiple, and separate, public sector agendas, plus the requirement for market-friendly pricing, forced Isuzu to first build their modern PUV contender on the most basic model of their N-series light-duty truck platforms and then to keep this as a holdover model updated with a new Euro-4 engine after the wholesale revamp in 2017. This was re-designated the QKR77. It featured the previous generation’s cabin (not Isuzu’s current Hexapod design that pushes out walls to maximize internal space) mated to a new 3.0 liter 4JH1-TC turbodiesel that’s made Euro 4 compliant mainly with electronics that fine tune its new high-pressure common-rail fuel injection system (a commercial truck with an engine made high-end refined with a CRDi package).
The QKR77 platform has been put to good use, accounting for over a hundred units sold since Isuzu delivered the modernization program’s very first jeepney replacements–15 units of Class 2 PUVs, to the pioneering Senate Employees Transport Service Cooperative (SETSCO) of Pasay City in June last year. Last month, Isuzu delivered the program’s first Class 3 PUVs–15 units to the Metro Comet Transport Cooperative to serve as point-to-point transports between Rizal and Metro Manila.
(Left-to-right) IPC President Hajime Koso and IPC Sales Division Head Joseph Bautista with Isuzu-Centro QKR77, Isuzu-Almazora QKR77 and Isuzu-Santa Rosa NLR77 Class 2 PUVs
Now, IPC President Koso reports that they’ve not only kept their modern jeepney models at pace with Isuzu’s global line up with their development of the current-model NLR77-based PUV, Isuzu Philippines has also diversified vertically with new local production of driveline components for their light-duty trucks. The new NLR77-based PUV: features bodywork by large scale body builder Santa Rosa Motor Works of Laguna; mounts a prototype roof-mounted airconditioning pack that they are working on with global brand Denso; and is equipped with a 5-speed manual transmission and a drive axle that are now produced locally by IPC (for the NLR77 as well as all other light-duty truck models).
IPC President Hajime riding shotgun and getting driver feedback on the new NLR77 modern PUV
Isuzu’s move to mainstream their modern PUV models with the new NLR77 build, and their localization of transmission and axle production for these as well as other light-duty truck models, put meat to Koso’s assertion that Isuzu PUVs are “of the Filipinos, by the Filipinos, for the Filipinos,” and, more importantly, demonstrate how the leading truckmaker is putting muscle to the nation’s efforts to modernize the transport sector.
At LTFRB Modern PUV Caravan kick-off exhibit in Clark, Pampanga: (left-to-right) IPC President Hajime Koso, Cabinet OIC for Land Transportation and Infrastructure Undersecretary Mark Richmond de Leon, and LTFRB Chairman Atty. Martin Delgra III
LTFRB Modern PUV Caravan
The Land Transportation and Franchise Regulatory Board’s (LTFRB’s) Modern PUV Caravan is a series of exhibits to be held nationwide until next year to showcase the new PUV’s that major truckmakers and body builders have developed for the nation’s PUV Modernization Program (PUVMP) initiative to replace classic but obsolete modes of public transport. At the directive of the LTFRB Chairman Atty. Martin Delgra III, LTO Assistant Secretary Edgar Galvante and the cabinet OIC for Road Transportation and Infrastructure Undersecretary Mark Richmond de Leon who attended the kick-off exhibit last week, each exhibition event of the Modern PUV Caravan are to be venues for government one-stop-shops to answer the questions of all PUVMP stakeholders, particularly the transport cooperatives and their drivers who will be operating these new tricycle, jeepney and minibus replacements.
The Modern PUV Caravan’s first phase from July 4 to August 2 will be at the following locations in North Luzon:
Clark and San Fernando in Pampanga on July 4 to 5
Tarlac, July 8
Urdaneta and Dagupan, Pangasinan, July 10
Baguio, Benguet, July 12
San Fernando, La Union, July 15
Vigan, Ilocos Sur, July 1
Laoag, Ilocos Norte, July 19
Tuguegarao, Cagayan Valley, July 24
Cauayan, Isabela, July 26
Solano, Nueva Vizcaya, July 29
Cabanatuan, Nueva Ecija, July 31
Marilao, Bulacan, August 2
The roadshow’s second phase in September will be at the following South Luzon venues:
The Paranaque Integrated Terminal Exchange on September 2
Antipolo, Rizal, September 4
Bacoor, Cavite, September 6
Santa Rosa, Laguna, September 9
Lipa, Batangas, September 11
Calapan, Mindoro, September 13
Lucena, Quezon, September 16
Boac, Marinduque, September 18
Naga, Camarines Sur, September 20
Legaspi, Albay, September 23
Puerta Princesa, Palawan, date to be announced later
The third phase in November will bring the exhibitions to the Visayas at the following locations:
Catbalogan in Samar on November 4
Tacloban and Ormoc, Leyte, November 6
Tagbilaran, Bohol, November 8
Cebu City, November 11
Iloilo, Panay, November 15
Bacolod, Negros Occidental, November 18
Dumaguete, Negros Oriental, November 20
The fourth and final phase in January and February next year will bring then Modern PUV Caravan to Mindanao.
For information and updates on the Modern PUV Caravan, visit http://www.isuzuphil.com.
Isuzu Philippines introduced the current special edition Boondock variant of their popular D-Max pick up last weekend at Isuzu Sta. Rosa in Laguna where they also held the first of a series of open-house events to offer repeat customers exclusive discounts and gift voucher incentives.
Boondock: a westernization of the Tagalog word “bundok,” the term dates back to the early 20th century when U.S. military men in the Philippines would put on their boondockers (field boots) to go hiking in the boondocks (mountains). Originally used to brand an off-roading special edition of the first generation D-Max a decade ago, the Boondock badge now returns on enhanced top-spec 3.0 LS 4×2 variants featuring larger all-terrain tires on a higher-raised and stiffened undercarriage plus body extensions that make the mid-size pickups even tougher and more versatile.
Large and knobby 265/70 R17 Yokohama Geolandar G015 all-terrain tires add to the Boondock’s rough-road flexibility adding more than 3cm to wheel diameters (compared to the 255/60 R18 tires of the standard 3.0 LS variant) and boosting the ground clearance up by 1.2cm (up to 24.7cm up from the 23.5cm of the standard LS). Handling with the higher profile tires is compensated for with monotube nitrogen-filled high-performance shock absorbers where the neutral gas allows high pressurization of the hydraulic oil, delivering stronger damping control on springs while avoiding foaming of the pressurized oil.
The Boondock is offered in black or grey finish with more visible enhancements being …
Over fender and cargo bay wall extenders in contrasting color finish (grey on black or vice versa)
Black roof rails and side rocker panels
Steel, matte-black honeycomb-perforated sidestep with Boondock logo
The Boondock decal on the rear tailgate
Positioned above the D-Max’s urban-sleeked 4×2 X-Series edition, list prices for the D-Max 3.0 LS 4×2 Boondock special edition are P1.390M for the MT sub-variant, P1.450M for the AT.
Isuzu D-Max LS 4×2 variants
MT list prices
AT list prices
3.0 LS 4×2 Boondock
P1.390M
P1.450M
3.0 LS 4×2 X-Series
P1.350M
P1.420M
3.0 LS 4×2
P1.320M
P1.390M
1.9 (RZ4E) LS 4×2
P1.209M
P1.279M
<SOURCE> Press Statement of Isuzu Philippines Corp. (IPC), “‘I Love Isuzu’ campaign shifts to Sta Rosa, as the D-MAX Boondock debuts in ‘Open House’,” 2019:
A month after the festive and successful launch of the “I Love Isuzu” campaign last April 25 at the Festival Supermall in Alabang, Muntinlupa City, Isuzu Philippines Corporation (IPC) shifts the celebration a bit further south at Isuzu Santa Rosa.
The focus of the “Open House” has now been the launch of the new Isuzu D-MAX Boondock.
The “Open House” concept, part of the “I Love Isuzu” campaign, makes Isuzu Santa Rosa dealership, its vehicle roster and aftermarket services, closer to its customers and potential buyers by way of fun and engaging activities, contests and promotions; the introduction of the new D-MAX Boondock.
The festivities started early with the motorcade of 24 vehicles drumming up excitement along the designated route from a SHELL station in Biñan going to the dealership.
The D-MAX Boondock was finally revealed after IPC Product Planning Head Robert Carlos described the new and exciting details about the pick-up.
And based on initial feedback by customers and members of the D-MAX Club coming from Team Isuzu Pilipinas and Team ICE in attendance, the D-MAX Boondock Edition packs in more of the tough, durable, and powerful persona that truly befits its name, its intended natural habitat.
The D-MAX Boondock Edition fits the utilitarian vehicle profile sought after by the premium lifestyle, with its higher ride height of 247 mm, 1, 900 mm overall height, off-road look, and a muscular stance that looks tough enough for anything that comes its way.
Based on the popular D-MAX 3.0L LS, the D-MAX Boondock Edition is fitted with 265/70 R 17 All-terrain tires wrapped around black alloy wheel R17 rims. This all-terrain tire has been engineered to provide ultimate traction across various conditions, whether rolling down the highway or leaving the pavement behind.
Monotube nitrogen-charged performance shock absorbers ensure instantaneous response to changing road conditions and offering faster damping reaction. As a result, improved steering control on different terrain and driving conditions is achieved.
The steel side steps not only give easy access but offer valuable protection to the pick-up body. The honeycomb design with the Boondock logo also helps in no-fuss cleaning and provides better traction during ingress and egress.
To complement the overall look, the D-MAX Boondock Edition is equipped with roof rail, cargo extender, rocker panel, over fender, and a massive Boondock decal installed at the tailgate.
Of course, the D-MAX Boondock Edition walks the talk, with its powerful, Euro-4 emissions rated 4JJ1-TCX 4-Cylinder in-line Blue Power 3.0-liter diesel engine with turbo intercooler and VGS Turbo Charger mated to a 6-speed manual transmission with gearshift indicator or a 6-speed automatic transmission with sequential shift. The D-MAX Boondock Edition is able to generate maximum power outputs of 177 PS at 3,600 RPM and 380 Nm of torque at 1,800 to 2,800 RPM.
Available in Cosmic Black and Galena Gray colors, the Isuzu D-MAX Boondock Edition is priced at P1.390 million for the D-MAX 3.0 4×2 LS MT Boondock, and P1.455 million for the D-MAX 3.0 4×2 LS AT Boondock.
Beyond the debut of the Isuzu D-MAX Boondock Edition, the “Open House” in Isuzu Sta. Rosa underscores how valuable Isuzu customers and the Filipino motoring public are to IPC, and it shows once more in the “I Love Isuzu” campaign in the dealership.
The “I Love Isuzu” campaign has entailed months of research, planning, and collaboration among IPC and its dealers, business partners, suppliers, and the various Isuzu auto clubs across the country. The campaign perfectly represents IPC and continues the good relationship with long-time clients and partners.
The “I Love Isuzu” campaign has hinged on not just Isuzu vehicles’ exceptional durability, reliability, power, performance, and fuel-efficiency, but also on the entire motoring lifestyle experience of their owners and their families and friends, the kind of lifestyle experiences that have evolved into fond memories throughout the decades.
Isuzu Sta. Rosa’s “Open House” as an integral part of the campaign, has lined up various activities and rewards schemes for its clients, customers and stakeholders, including: Special 10K worth of Isuzu Parts Coupon for closed transactions, 3K worth of SHELL Fuel Voucher for every successful referral offered to existing clients and 20% Isuzu Genuine Parts Discount. In addition to this, a whole day of bankers’ and client test drive, Fleet Service Clinic and open service shop for clients.
To know more about IPC’s “I Love Isuzu” campaign, upcoming Isuzu Dealer Open House schedules, and the D-MAX Boondock Edition as well as the complete roster of Isuzu commercial vehicles and light commercial vehicles, visit your nearest Isuzu dealer or log on to www.isuzuphil.com.
Building on their proprietary Mimomari telematics tech originally developed for the Japanese domestic market, Isuzu has been offering their fleet clients some best practices lessons that are reinforced by realtime telemetry. Since June 2018, Isuzu has been holding monthly sessions for instructing fleet drivers on optimal methods for efficient and safe driving, and they’ve been putting meat to these lessons by offering actual data on how the students fare with the training.
Their Mimomari technology stack was first deployed to comply with Japan’s mandate for driver activity logs back in 2004 but has since grown into a system that provides realtime tracking of vehicles and monitoring of driver behavior. What started out as a data-capture tool for ensuring driver welfare has expanded and deepened into a fleet management system that now adds options for advanced geo-fencing.
Building on the realtime and remote GPS tracking features essential to Mimomari telemetry, the system now makes these even more actionable by offering fleet managers the option to declare authorized routes and localities–virtually fenced-in swaths on the map where fleet trucks are allowed to roam, any departures from which would raise an alarm. The feature evolved in Japan where Mimomari tech eventually found its way to private vehicles, this for family members to monitor the location of senior citizens and other persons with elevated risk levels. And it is this feature, ironically, that could make the current Mimomari telematics suite of compelling relevance to fleet owners here where they face the constant risk of hijacked shipments.
Press Statement by Isuzu Philippines Corporation (IPC), “IPC optimizes truck fleet customers’ businesses with Isuzu Eco-Drive Training,” 2018:
Owning, driving, and maintaining an Isuzu commercial vehicle is already a sound business investment in itself, as the world’s foremost manufacturer of diesel-powered engine assures the power, reliability, durability, and fuel efficiency in every vehicle that rolls out of its assembly.
However, to maximize the strengths of every Isuzu truck, maintaining and operating it must also be up to par with the best practices, techniques, and technologies. These best practices and techniques can mitigate the adverse effects of the current volatility of fuel supplies and prices in the global market. This global volatility, and the resulting cycle of local price markups and markdowns, have been causing headaches for business owners who are finding it extremely difficult to project their medium- and long-term profits and losses.
Isuzu Philippines Corporation has taken the initiative to share with its fleet customers of Isuzu trucks the theories, practical knowledge, and the latest technology in optimal and responsible driving in its monthly Isuzu Eco-Drive Training. This special training, which only Isuzu can offer, ultimately aims to support the profitability of the businesses of fleet owners by expertly training their drivers how to drive efficiently.
These sessions–an adaptation of Wacom Hokkaido Co Ltd’s driver education program on economy and safety driving that has become well-received by customers over the years–began in June 2018. During these training sessions, IPC’s fleet customer representatives (mostly driver employees) engage in discussions and lectures on economical and efficient driving. Then, participants undergo actual driving exercises using Isuzu light-duty vehicles installed with the Mimamori Online Service advanced operation information system, and guided by specially trained expert Isuzu drivers.
The Mimamori Online Service advanced operation information system employs the latest communications and GPS technology to collect real-time data on vehicle operation status. This data is shared with the Mimamori Center, where it is analyzed to enable real-time vehicle management through interactive communication between the vehicle and the office. On the vehicle side, voice guidance and audible alarms advise the driver on fuel-use reduction and safe driving while the vehicle is in motion. Meanwhile, on the management side, the system provides the ability to track the vehicle’s current location and status of operation in order to help maximize logistics efficiency.
Finally, participants undergo a seminar on the actual practice of conducting daily inspections, which reinforces the preventive maintenance procedures for every Isuzu vehicle.
For more information on the Isuzu Eco-Drive Training sessions, log on to www.isuzuphil.com.
You could chalk it up as a slow-motion mic drop by truck and diesel engine leader Isuzu–it takes a while getting there, but, boom, wait till that slow-burn finally hits you. They’ve just teased a light truck that could get them into new markets offering sales volumes (and those all-important economies of scale) to bring back their departing (although hundred-thousand-unit bestselling) Crosswind model. Let that sink in a moment.
At the Philippine International Motorshow (PIMS) that’ll run at the World Trade Center from October 24 to 28 (this Sunday), they are showing their VTO2 concept for “future urban business mobility.” Essentially the Isuzu Traga light truck platform that was launched just last quarter by Isuzu Astra of Indonesia, the VTO2 concept completes the package with the Philippines’ trademark jeepney-type body on the rear deck. It’s size and powerplant make it an excellent fit as a city-route Class 1 public utility vehicle (PUV), smallest class in the new jeep paradigm, and a stellar replacement for the popular Mitsubishi L300 truck that’s been around for decades but which has been retired along with her naturally-aspirated 2.5 liter Euro 2 diesel engine.
Industry observers have pointed out that the VTO2 light truck’s new market potential is tempered by the need to convert the Indonesian model’s right hand drive and Euro 2 turbodiesel to Philippine specs. But what if that actually works to Isuzu’s advantage, and what if it could ultimately lead to benefits for the brand’s loyal customers? They could give a little to gain back a ton of leverage, so to speak.
The classic Crosswind AUV (top-spec Sportivo variant)
Like the VTO2’s Traga chassis, Isuzu’s venerable Crosswind Asian utility vehicle (AUV) was first sourced from Isuzu Astra of Indonesia. But the Crosswind gained such a following, epitomizing that AUV badge, that it justified a local assembly line at Isuzu’s factory in Laguna. This year, like the equally classic Mitsubishi L300 that was manufactured here (and, elegantly, could now be replaced by Isuzu’s new light truck), the Crosswind line has been retired because of its Euro 2 engine.
For months, even years, there were wishful rumblings that the Crosswind’s 2.5 liter 4JA-1L low-boost turbodiesel would be upgraded from Euro 2 up to Euro 4 standards. After all, Isuzu’s bigger 2.8 liter 4JB1 diesel engine had been Euro 4’d successfully by their China joint ventures with feed systems converted to an ECU-controlled and high-pressure common-rail direct injection (CRDi) set up. But no, since the Philippines is among the very few countries where the Crosswind (known as the Panther elsewhere) is popular, they couldn’t point to large enough market numbers for Isuzu Astra to invest in developing a Euro 4 4JA-1L for the classic AUV.
Now, enter the VTO2. Better than the Crosswind in some respects, this light truck opens entirely new market segments to Isuzu Philippines, bringing the potential for tens of thousands more in unit sales per month for modern Class 1 jeepneys and for upgrades to the classic L300 FB. But, also, like the Crosswind, the VTO2 is now currently powered by that Euro 2 4JA-1L that held back the popular AUV.
So, breaking it down …
The VTO2 light truck concept built on the Traga from Isuzu Astra of Indonesia can open up major new markets for Isuzu Philippines
New VTO2 markets promise economies of scale that will justify upgrading the original Traga’s 2.5 liter 4JA-1L engine from Euro 2 to Euro 4 emission standards
There’s proof of concept since a similar 4-series Isuzu diesel, the 2.8 liter 4JB1-T, was successfully upgraded to Euro 4 standard by their China joint-ventures
The 4JA-1L is the exact same engine of the Crosswind which had to be retired for want of a Euro 4 engine
The Crosswind was locally assembled and had a large established customer base untill very recently
Now, because of the VTO2 concept, instead of the Crosswind coming across as being in desperate need of a Euro 4 upgrade, the classic and popular AUV actually mitigates the risks and promises more returns for Isuzu Astra to finally upgrade its 2.5 liter 4JA-1L to a Philippines-ready Euro 4 turbodiesel
And, finally, the microphone hits the floor … as business moves go, this one is as smooth as they come.
<Source> Press Statement by Isuzu Philippines Corporation (IPC) “IPC offers glimpses of the future of diesel mobility at the 7th PIMS October 24 to 28,” 2018:
Isuzu Philippines Corporation is set to join the 7th edition of the much-awaited Philippine International Motor Show from October 24 to 28 at the World Trade Center in Pasay City.
And in keeping with the motor show’s theme “Future Mobility“, Isuzu boasts bringing in the Philippines the best and the latest Diesel engine technology – the Isuzu Blue Power Diesel Technology which is set to provide maximum engine output, cleaner emission, superb fuel economy while maintaining Isuzu’s renowned engine durability.
At the forefront of IPC’s displays are equipped with its game-changing RZ4E Blue Power engine that represents the Japanese automaker’s realized vision of a smaller displacement engine but with an output of a larger one. The RZ4E-powered vehicles on display will be the Isuzu mu-X RZ4E LS and the Isuzu D-MAX RZ4E LS. These two vehicles represent what IPC considers the “future of urban SUV and pickup mobility“.
Visitors to the 7th PIMS can also get a feel of the power and comfort of these vehicles with IPC’s test drive offer during the Motor Show. The mu-X RZ4E LS-A and the latest base model, the mu-X RZ4E LS and the two units of the D-Max RZ4E, can be test driven around the WTC.
Side by side with the display of RZ4E-powered light commercial vehicles (LCVs) will be the Isuzu mu-X Luxe and the Isuzu D-MAX 4×4. Both are powered by the 3.0-liter 4-cylinder in-line Blue Power diesel engine with turbo intercooler. These two vehicles’ powerful yet efficient engines, bold designs, and ride and safety technologies have also made them Isuzu’s bet for the “future of urban SUV and off-road pickup mobility.”
In keeping with Isuzu as one of the world’s leading truck manufacturers, IPC will also display its modernized public utility vehicles (PUVs), the “future of passenger mobility“, assembled using the Isuzu QKR77 platform and the rear body designed and manufactured by three of the country’s most reputable body builders.
Isuzu will also showcase an interesting concept vehicle called “Isuzu VT02” which is a full-fledged lightweight truck, newly developed by Isuzu through adopting commercial vehicle technologies with the aim to maximize loading efficiency, tight turning performance, and fuel efficiency for customer convenience. This is Isuzu’s “future of urban business mobility”.
Isuzu will again impress the public with its version of the “future of cargo mobility” with the public launch of its latest pride, the Isuzu EXZ QL. It boasts its 4-point advantage:
(1) Fuel efficiency – Equipped with the state-of-the-art 6WG1-TCG52 engine paired with a ZF16 speed multistage transmission, and aerodynamic wind deflector, air wing for better fuel economy, and offers a power of 420 PS and 2,060 N-m torque.
(2) Comfortable driving experience – Equipped with an ergonomically designed air suspension seats and air-conditioned double-deck sleeper cab with large storage compartments to make long travel on the road easier.
(3) Safety – the Anti-Lock Braking System is a standard on this new E-series model, coupled with wide multi-sectional side view mirrors and wheel parking and trailer brakes.\
(4) Secure and easy handling – Easy Access Panel for Easy Maintenance, Taper Leaf Spring for Heavy Duty Handling, Differential Lock and 315/80R22 16PR Radial Tires.
Apart from these exciting vehicle lineups, IPC will also demonstrate to visitors at its Aftersales booth, its unique Isuzu Vehicle Health Report, a powerful vehicle management tool that produces timely and accurate “Health Reports” of Isuzu commercial vehicles that are advantageous to owners and operators of Isuzu vehicles for both private and commercial uses. Through the installation of a Data Recording Module (DRM), the Isuzu vehicle’s performance is monitored, giving the owner and operator complete control of vehicle operating costs, while increasing quality, efficiency, and long term use of the vehicle. These Isuzu vehicle “Health Reports” show the engine condition, fuel economy with history, brake use history, and even driver operating habits. The “Health Reports” also identifies potential problems and observes the operating status of key major components.
The Isuzu Vehicle Health Report is a key part of the renowned Isuzu Advantage in its aftersales, which offer a nationwide dealer network and parts availability, expert service technicians and Japanese truck engineers, on-site servicing roadside assistance, a driver and mechanic training program, and safety drive and eco-drive training programs.
See all these exciting lineup of Isuzu’s Diesel mobility in the 7th Philippine International Motor Show, 10am to 9pm.
In this market, back in the early 2000’s, it’s the Isuzu D-Max that mainstreamed the muscle truck. Now, high-riding pickups on big, all-terrain tires are common enough, the profile no longer reserved for 4×4’s.
Despite other markets having more (or less) advanced emission standards, Isuzu Philippines keeps their new “Blue Power” line of Euro 4 haulers in synch globally with updated cabinwork such as those on their new N-series models. The cabins are bigger on the light duty trucks, now virtually as large and as roomy as those on their F-series medium-duty haulers.
In neighboring, and bustling, Hong Kong, FedEx favors the new N-Series with the same upsized cabin as we now have here, although powered by a Euro 5 engine
After last year’s X- and Black-series limited issue variants for their D-Max pickup and Mu-X SUV, respectively, and their early launch last September of their Blue Power models with up-rated and updated Euro 4 engines, Isuzu keeps up their diesel-driven market-leading momentum with new top-of-the-line limited editions of their popular sport utilities. Last Friday, at events for media and for their dealership network, Isuzu rolled out their big guns anew, introducing the D-Max X-series for 2018, and their new Mu-X Luxe line.
Based on the lighter, soft-roading 4×2 top-end LS variants of the D-Max and Mu-X, these new limited issues are clearly meant for up-market urban motorists. This year’s D-Max X-series functions as a dress-up demonstrator, showing how the popular workhorse truck can be slicked up with spoilers, body fairings and exclusively-designed, locally-crafted 18″ black alloy rims with distinct red trim. In contrast, the Mu-X Luxe, as the top variant of their last remaining three-row utility (after the retirement this year of their classic Crosswind AUV line), has been refined further for the role of urban family runabout.
With her exceptionally stable running gear left refreshingly rugged (with none of the softening inflicted on other popular SUVs turned urban people movers), this Mu-X Luxe edition brandishes a stand-out color scheme. Isuzu Marketing Head Joseph Bautista says that the Mu-X Luxe’s Spinel red marks only the second time that Isuzu global allowed the use of the color that’s traditionally reserved for royalty in the Asian region (the first time was last year, with the D-Max 2017 X-series’ Venetian red).
At the Mu-X Luxe’s cargo carrying business end, the tailgate has been outfitted with a next generation opening/closing servo that’s been hardened against folks who don’t know about this feature. If well-meaning helpers inadvertently try to open/close the tailgate manually, the system goes into neutral, disengaging gears and solenoids which could otherwise be damaged. A nice, subtle yet robust touch for lightening Dad’s or Mom’s workload on those everyday drives.
<SOURCE> Press Statement by Isuzu Philippines Corporation (IPC), “SPORTY & LUXURIOUS: Isuzu introduces latest variants of D-MAX and mu-X,” 2018:
Isuzu Philippines Corporation (IPC) recently launched two new limited edition variants to add excitement to the existing line-up of its Isuzu D-MAX and Isuzu mu-X models.
On February 23, IPC displayed the latest edition of the Isuzu D-MAX X-Series which serves as the model’s offering to the younger market segment; alongside is the new mu-X Luxe which as the name suggests is the most well-appointed mu-X variant to date.
“Keeping our line-up fresh is the key to the very demanding market, especially for the pick-up and SUV segment. To keep up with the competition, we are offering two new variants which are designed to exude the more aggressive and luxurious side of the D-MAX and mu-X models,” said IPC President Hajime Koso.
2018 D-MAX X-Series
Dressed to be more edgy, the 2018 edition of the D-Max X-Series now has a black radiator grille with red Isuzu logo, a front and rear skirt lined with a deep red accent which not only adds to its looks but also assist in the vehicles over-all aerodynamics.
More on the exterior, the X-Series also has a color-keyed sleek cargo spoiler, matte black roof rails and red fog lamp garnish. To top off its look, the X-Series now has a black 18-inch alloy wheels with a matching red lip accent.
Inside the cabin, the X-Series has a rocker plate with illuminated red Isuzu logo and additional multiple USB ports for driver and passenger convenience.
New mu-X ‘Luxe’
Meanwhile, the mu-X also sees a new addition to its line-up with the new mu-X ‘Luxe’ which brings together superior features that delivers a statement and status of a premium SUV.
The luxury edition mu-X is equipped with Power Lift Tailgate which opens and closes with a touch of button – for a hassle-free cargo loading. For added styling, light gray fender flares are installed which doubles as a protective feature to deflect rocks and debris away from the vehicle’s body.
Adding to its already premium interior, mu-X Luxe has a new blue illuminated scuff plate and 3D surround sound system to complete the over-all luxurious experience while driving or riding the new mu-X Luxe.
Engine, Color & Pricing
Available only on a 4×2 drivetrain, both the D-MAX X-Series and mu-X Luxe runs on the ever-reliable 4JJ1-TCX 3.0L Blue Power Diesel engine that is EURO 4 complaint and is capable to produce 177 PS maximum power and 380 N-m maximum torque.
.
