After announcing the refreshed iteration of their latest-generation Mu-X SUV last month, Isuzu Philippines officially launched this and their latest edition D-Max pickup at the Isuzu Summer Music Festival held at the Alabang Town Center from April 21 to 23, 2023.
Press Statement by Isuzu Philippines Corp., “Isuzu PH officially launches latest edition of Isuzu D-MAX and mu-X,” 21 April 2023:
In a festive summer musical event hosted by Isuzu Philippines Corporation (IPC), the company introduced its latest edition of the Isuzu D-MAX and Isuzu mu-X at Alabang Town Center on April 21 to 23, 2023.
Dubbed as the ‘Isuzu Summer Music Festival”, IPC displayed its new Isuzu D-MAX and mu-X along with other activities, such as free test drive, afternoon games, dog show, car club meet-up and live performances from well-loved OPM artists to entertain the whole family.
During the opening event, IPC highlighted the new features of both models adding to the already award-winning specifications of the vehicles. The new Isuzu D-MAX is now made even more dynamic and sporty with a redesigned exterior that boasts a new two-tone front grille matched with its new matte dark gray 18-inch alloy wheels all laden in its new body color Islay Gray, giving it a rugged yet stylish look.
Meanwhile, the new mu-X was also displayed alongside D-MAX and was highlighted as a “Premium Family SUV” that’s perfect for road trips, especially this summer season. The premium SUV’s fresh new look brought by its new sleek two-tone front grille and new 20-inch alloy wheels design exudes an upscale and luxurious vibe, elevating its exterior design. The new mu-X also has a classy new color variant, Norwegian Blue which is available for LS-E variants.
To top it all off, the new Isuzu mu-X further elevates the family experience with its new owner-friendly features like the new Smart Power Tailgate with Step Sensor. This is a new feature that allows owner to open its tailgate automatically through advance key detection and sensor technology for more convenient loading and unloading of luggage.
‘Proven Durability and 5-Star Safety’ for the Family
More than the aesthetics, IPC highlighted the renowned durability and safety features of both models. Running on its Blue Power technology, both D-MAX and mu-X has 4JJ3-TCX diesel engine that optimizes performance with fuel efficiency – tried and tested to give drivers more miles on the road without having to spend much on fuel cost.
A true family vehicle is nothing without the best safety features, which both models offer. Both models are awarded with 5-Star Safety by the ASEAN NCAP, thanks to the Active and Passive safety features, as well as Advanced Driver Assist System (ADAS) with Smart Duo Cam which is loaded with Blind Spot Monitoring, Forward Collision Warning, Lane Departure Warning, Turn Assist, Adaptive Cruise Control with Stop & Go Functionality, to name a few. All these features will surely make daily drives safer and convenient at the same time.
As IPC President Tetsuya Fujita stated, “As your responsible partner in providing durable and reliable vehicles, we are elevating your driving experience with safer, more efficient, and more comfortable drive – a drive that will suit the needs of all members of the family.”
Since their introduction to the Philippine market, the Isuzu D-MAX and mu-X have won the heart of many Filipinos because of the value for money and core values instilled in both vehicles that offer many possibilities. The durability, fuel efficiency, comfort, and convenience that Isuzu vehicles provide to both driver and passengers are what make Isuzu not just a family vehicle, but an everyday reliable partner that will accompany Filipino families to different life’s journey.
For more details about the new Isuzu D-MAX and Isuzu mu-X, follow Isuzu Philippines’ official Facebook page at www.facebook.com/IsuzuPhilippines to get regular updates and promotions.
Like with their classic Crosswind AUV that stayed relevant for decades, Isuzu’s Mu-X truck-based SUV is now getting refreshing touches with less time between iterations. The second generation model introduced in 2021 now brandishes a new look fronted by a two tone grille that’s brought home with a fresh-out-of-the-can, cool-to-the-eye Nordic blue color scheme.
Press statement by Isuzu Philippines Corp., “Isuzu elevates family experience with its new redefined Isuzu mu-X,” 17 March 2023:
Provider of one of the most durable and reliable SUVs in the market, Isuzu Philippines Corporation (IPC) gives a fresh new look to the latest edition of the Isuzu mu-X, taking Filipino family driving experience into the next level.
Sporting a new sleek two-tone front grille and 20-inch alloy wheels, the new mu-X offers an invigorating new exterior design fit for that “Premium Family SUV” image. On top of that, Isuzu introduces a new upscale and classy Norwegian Blue color, for that over-all refresh look that surely catch eyes on the road.
More than what meets the eye, the new Isuzu mu-X is packed with intuitive family features like its new Smart Power Tailgate with Step Sensor – a new feature that allows its owners to open its tailgate automatically through its advanced key detection and sensor technology, making it more convenient for owners to load and unload their baggage.
Awarded with a 5-Star rating from the ASEAN NCAP, the Isuzu mu-X is equipped with its class leading Advanced Driver Assist System (ADAS) to keep you and your family safe while driving on the road. This, together with the 2021 SUV of the Year from the Auto Focus People’s Choice Awards and 2022 Best Engine Performance from the Auto Focus Media’s Choice Awards, proves that the mu-X is still one of the most trusted and reliable family vehicle in the market today.
“The latest edition of the Isuzu mu-X with its new premium styling and smart features does not compromise the vehicle’s core value of durability, reliability, fuel efficiency and 5-star safety. We think it is this complete package that will truly elevate the driving experience of Filipino families nationwide,” says IPC President Tetsuya Fujita.
For more details about the new Isuzu mu-X, log on to www.isuzuphil.com or visit any of the Isuzu dealerships near you.
Isuzu’s latest generation D-max pickup and Mu-X SUV tandem have earned top honors from motoring enthusiasts this year at the Auto Focus People’s Choice Awards. The third-generation D-Max came out on top of 140 competing models in multiple categories, earning the overall Automobile of the Year award as well as the category-specific Pick-up of the Year title, while the second-generation Mu-X (based on the third-gen D-Max) was similarly crowned SUV of the Year.
Press Statement of Isuzu Philippines Corp., “Isuzu Philippines receives Automobile of the Year, Pick-up of the Year, SUV of the year and 3 more awards in the 2021-2022 Auto Focus People’s Choice Awards,” 29 December 2021:
Isuzu Philippines Corporation (IPC) received multiple awards for their All-New Isuzu D-MAX and Isuzu mu-x models in the recently concluded 2021-2022 Auto Focus People’s Choice Awards (AFPCA) and Media Choice Awards (AFMCA).
The AFPCA/AFMCA is organized by Sunshine Television and Marketing Services, Inc. (STV) yearly to establish the cream of the crop among the vehicles in the country via public poll. As such, the AFPCA, which gives the model and automobile of the year awards, features the voice of the public with scoring system that comprises 80% public poll and 20%-unit sales from January-November 2021. On the other hand, the AFMCA delivers the voice of the media via votes cast by select group of recognized motoring media professionals and practitioners. Its purpose is to further recognize the automobile industry’s unending efforts to provide car owners and motorists with the best on-board features, styling, performance, and overall value.
Out of 140 models in the 2021-2022 AFPCA Official Entry List for the Standard Classification consisting of sedan, sports car, SUV/Crossover, Van/MPV, and pick up models, the All-New Isuzu D-MAX emerged on top and bagged the 2021-2022 Auto Focus People’s Choice Automobile of The Year Award. Additionally, IPC’s Isuzu D-Max and Isuzu mu-X topped other popular models in the market as they took the individual category titles, 2021-2022 AFPCA Pickup of the Year and 2021-2022 AFPCA SUV of the Year, respectively.
Aside from the People’s Choice awards, the All-New Isuzu D-MAX also earned the approval of the media and hailed best in three categories of Auto Focus Media Choice Awards, namely – Best Design, Best Engine Performance and Best Value-for-Money.
“We at Isuzu are very grateful in receiving individual awards for both models as well as the prestigious 2021-2022 Automobile of the Year Award for the All-New Isuzu D-MAX. These awards provide a deeper meaning for us, as a big percentage of it came from the public – which is why, we would like to extend our thanks to our loyal customers and Isuzu fans nationwide who have been very supportive of us throughout the years. We could not have done it without you,” said IPC President Hajime Koso.
For more information about the All-New Isuzu D-MAX, and All-New mu-X log on to www.isuzuphil.com, or get in touch with your nearest Isuzu dealership.
Isuzu Philippines Corporation (IPC) has officially launched the second generation mu-X today. After being introduced globally first in Thailand in October 2020 and then in Australia in July 2021, the Philippines, now, is the first left-hand drive (right-hand traffic) market where the next generation Isuzu mu-X has been rolled out. IPC product planning head Robert Carlos confirms that this move indicates the significance of the Philippine market where sales of the latest D-Max pickup model that they introduced last year–basis of the new mu-X SUV–was better than in Australia.
Like the new D-Max, the latest mu-X features improved 1.9 liter RZ4E and 3.0 liter 4JJ3-TCX turbodiesel engine options. At 2855mm, its wheelbase is now the longest among those of Japanese branded mid-size, body-on-frame SUV’s. And, while that long wheelbase makes it among the largest in its class, its re-engineered body and chassis also make the new mu-X among the least heavy with curb weight numbers starting at 1,820kg.
The new Isuzu mu-X will be on offer through IPC’s dealers starting tomorrow, September 23, with the following variants and corresponding list prices (in PHP millions):
3.0L 4×4 LS-E AT
P2.45M
3.0L 4×2 LS-E AT
P2.10M
3.0L 4×2 LS-A AT
P1.90M
RZ4E 4×2 LS-A MT
P1.77M
RZ4E 4×2 LS AT
P1.59M
Press Statement by Isuzu Philippines Corp., “Take the lead on and off the road with the all-new Isuzu mu-X,” 22 September 2021:
The All-New Isuzu D-MAX in Marrakesh Brown one of two new color selections for the model
Isuzu Philippines Corporation (IPC) officially debuted the long-awaited All-New mu-X in the local market last September 22, 2021. The second generation of Isuzu’s 7-seater SUV exudes quintessential luxury while retaining the brand’s heritage when it comes to reliability and power.
“With the introduction of the New Isuzu D-MAX early this year, much anticipation and excitement has been created for the mu-X, which has become one of the leading SUVs in the market, due to its versatility, durability, and over-all reliability,” said IPC President, Hajime Koso. “Finally, the long wait is over, get ready to be impressed and moved with a mu-X that will give you confidence and pleasure to drive. A mu-X that we’ve never seen before, one that will definitely push you further to ‘TAKE THE LEAD’”, he added.
DESIGN CONCEPT
Based on two engineering concepts, the first being “ROBUST”, a term highly reminiscent of the toughness of the All-New D-MAX, representing Isuzu’s identity which comprises of innovation, performance, and safety. The latter being “EXCLUSIVE”, unique to the full model change mu-X, symbolizing precision, excellent craftsmanship and pleasure of ownership.
Its latest styling is defined as “EMOTIONAL” and “SOLID” that capture the delight of owning an SUV that is dependable beyond the average necessities. With enhanced levels of comfort and luxury, the All-New Isuzu mu-X conveys a feeling of la dolce vita inside and out to keep drivers excited whether they are on or off the road.
Rear Combination LED Tail lamps with 3D Dynamic “Winglet” design compliments the wide rear20-inch alloy sheels based on an Ice Axe motif with 265/50R 20 tires (LS-E only)
Sporting a new world cross front grille design that showcases the brand’s identity transitioning to a progressive nonetheless sophisticated character. This is more evident in the refreshed look of the rear end and bolder tailgate badging that shows a more advanced look with an elegant yet strong stance.
The interior is equally impressive thanks to the intricate and smart design. Designed to appeal to human response sensors making it a pleasurable space to spend time in for both the driver and passengers. There is a mix of multiple materials that visually compliments the silhouette of the All-New Isuzu mu-X. The leather wrapped steering wheel and gear selector are designed with the driver in mind for a relaxed and enjoyable experience when behind the wheel. The inner door trims along with the door and console arm rests have thick, soft materials and were re-shaped to maximize occupant comfort.
LUXURY & CONVENIENCE
This iteration of the mu-X is the most driver-centric and luxurious ever made. Thoughtful features can be found from front to end. Starting with the driver’s instruments, the gauges have crystal-like scales that mimics a finish typically seen on elegant time pieces. The steering wheel diameter was reduced to 375-mm from 382-mm with a telescopic adjustment of 20-mm for a more comfortable driving position and easier maneuverability.
New customizable multi-information display
Functionality and storage solutions were also developed in detail. There are 12 cup holders and those that are located by the door pockets can fit a 1.5-L bottle, those at the folding armrest in the 2nd row features a clever slide-away tray the can hold smart phones while charging or double as storage for small items and those at the 3rd row feature a snugged fit at the dedicated arm rest.
On to infotainment and connectivity, the All-New mu-X now has a 10.1-inch full touchscreen display that is Apple CarPlay and Android Auto compatible. It also has an 8-speaker system with JVC Kenwood tweeters mounted unto the rear doors, for enhanced sound quality even from the back. Power outlets can be found not just at the lower dash up front but now also at the center console with a dedicated rear 220V and dual 2.4A USB charging ports to cater to on-the-go passenger needs for their smart phones or other gadgets.
10.1-inch display with Apple Car Play and Android Auto220V (LS-E only) and USB
Structurally, the B-Pillars were adjusted forward by 25-mm for additional leg room and now have assist handles for extra support when boarding in and out of the rear doors. Whereas the C-Pillars are made narrower, and its rear quarter bottom glass edge lowered so there is continuity of visibility making the driver’s field of view greater versus the previous. Second, third row seats have wider new designs, increased seat cushions and width, larger headrests with higher height adjust levels while still allowing child seat mounting.
Luggage space is superior in terms of volume capacity – a full-size golf bag can even fit horizontally. Unfolding the seatback is now also more user-friendly due to the optimization of the lift strap position and elimination of the lever lock mechanism. Improvements were also made on the roof rails, for better compatibility with after-market equipment and increased load capacity from 60-kgs to 100-kgs, together with the sidesteps, having wider food tread area for easier entry and exit. The All-New mu-X assures that you have ample space good for 7 adults plus luggage or weekend gear as needed.
Power tailgate with jam protection (LS-E only)
Several nifty features that were well received by customers from the All-New D-MAX are carried over to the mu-X. One of which is the Passive Entry and Start System (PESS) that include a Welcome Light, which is triggered when the driver approaches the SUV with the key, the interior light automatically turns on within 2 meters, and a Walk Away Lock, which is activated when the driver leaves the vehicle with the key, the SUV locks automatically once beyond 3 meters.
OUTSTANDING PERFORMANCE & 5-STAR SAFETY
Isuzu takes pride in being the leader for diesel engine technology. At the heart of the All-New mu-X is the new 4JJ3-TCX turbo engine with a 6-speed automatic transmission. This drivetrain produced 190 PS of power and 450 Nm of torque for smooth, effortless acceleration even when you need to carry or tow heavy load. On the other hand, specific variants equipped with the RZ4E-TC engine, now has improved performance due to better exhaust emission creating lower levels of noise and vibration as well as further increasing engine reliability and fuel economy.
The chassis of this latest model of the mu-X also now has larger side rails and has been reinforced through an 8-Cross Member design to not just increase torsional rigidity but also safety for added protection in the event of a side or rear collision. Not only that, both front and back suspensions have been redesigned to minimize body rolls when cornering ensuring driver confidence not to mention a more relaxed cabin. Standing at 1,822-mm and is 2,855-mm long, which is 10 mm less and 25 mm more respectively than its predecessor. With its reliable steel underbody protection and a wading depth of up to 800-mm, wherever you plan to go, the mu-X will take charge.
Built to conquer any terrain with ease. The Terrain Command Select Dial lets the driver switch between 2WD-high and 4WD-high when at 100kph or select 4WD-low to further increase traction and control. For off-road enthusiasts, the Rough Terrain Mode brings their experience up a notch. It is a driver aid that maximizes drivability when faced with technically challenging and slippery conditions.
5-star safety features by ASEAN NCAPElectronic parking brake with auto hold
“Intelligent Safety” was also one of the top priorities in developing the brand-new mu-X, which achieved a 5-star ASEAN NCAP rating. Loaded with an array of passive and active safety systems bannered by Isuzu’s Advance Driver Assist System. Commonly referred to as ADAS, it was first introduced in the country through the All-New D-MAX.
Employing state-of-the-art smart duo stereo cameras and sensors that constantly monitor your surrounding environment to alert on potential dangers. The 12 ADAS functions cover pre-crash detection, rear and side assist detecting obstacles, parking aid especially on tight spots and post-crash recognition in cases of unforeseen accidents. They are as follows:
Forward Collision Warning (FCW)
Lane Departure Warning (LDW)
Autonomous Emergency Braking (AEB)
Automatic High Beam (AHB)
Turn Assist
Blind Spot Monitoring (BSM)
Mis-Application Mitigation
Rear Cross Traffic Alert (RCTA)
Adaptive Cruise Control (ACC)
Parking Aid
Manual Speed Limiter (MSL)
Multi Collision Brake (MCB)
3 years warranty or 100,000-kms, comes as standard for the All-New mu-X. There are also 3 options namely the LS (Luxury Style), LS-A (Luxury Style Advance) and top of the line LS-E (Luxury Style Elegance) in addition to a range of colors, including 2 new ones, for customers to choose from:
Marrakesh Brown (new)
Satin White Pearl (new)
Onyx Black
Mercury Silver
Splash White
* For illustrative purposes only, specifications and availability differs per variant.
“The All-New mu-X is the result of years of research and paying attention to our customers’ feedback, so that ultimately, we can introduce to you the best version of your favorite SUV,” added Koso.
PRICING AND VARIANT
The All-New Isuzu mu-X is available in both 4×4 and 4×2 variants to suite different customer lifestyle, price are as follows; Isuzu mu-X 3.0L 4×4 LS-E AT P 2,450,000; Isuzu mu-X 3.0L 4×2 LS-E AT P2,100,000; Isuzu mu-X 3.0L 4×2 LS-A AT P1,900.000; Isuzu mu-X RZ4E 4×2 LS-A MT P1,770,00 and the Isuzu mu-X RZ4E 4×2 LS AT P1,590,000. Shipping and handling charges are not included (provincial dealers).
With all these elegant design features, outstanding performance and 5-star safety features, the All-New Isuzu mu-X is ready to take on the whatever challenges lies ahead, coupled with Isuzu renowned durability and reliability, this new SUV will definitely push its driver further to TAKE THE LEAD.
Learn more about the All-New Isuzu mu-X through Isuzu PH’s official website, while the digital launch can be re-watched via their official channels on Facebook and YouTube.
Isuzu Philippines Corporation (IPC), the country’s leading truckmaker, reached their 300,000th sold unit milestone last August with the sale of a D-Max RZ4E pickup by Isuzu Leyte. In their press statement on this subject, IPC reported that since they started operations in 1997 and by the end of last August, they had sold a total 300,133 units categorized into the following:
Vehicle Category
Volume
Share
Asian utility vehicles (the discontinued Crosswind and the Highlander that preceded it)
113,475
38%
Pickup trucks (the current D-Max and the Fuego before that)
64,245
21%
Sport utility vehicles (the current Mu-X and the Alterra and Trooper models before it)
63,669
21%
Trucks (N-series light-duty, F-series medium, and C- and E-series heavy-duty trucks)
58,744
20%
Totals:
300,133
100%
IPC stockyard (file photo, 2017)
The event was marked with an on-line press conference on October 5 where IPC president Hajime Koso recollected their first ever sale: “During that time, we only had a total of 12 dealers nationwide. It was Isuzu Davao who first sold the Isuzu NKR85 at P475,000.”
Isuzu D-Max pickup, Mu-X SUV and Crosswind AUV at the IPC stockyard (file photo, 2017)
Also during the press conference, IPC marketing head Joseph Bautista pointed out that their 300,000th milestone comes in the face of the dramatic market downturn being experienced with the CoViD-19 global public health crisis. Bautista said that Philippine automakers have reduced total year’s forecast sales volumes from 480,000 down to 240,000 units and that Isuzu Philippines has itself downgraded their 2020 projection to 11,000 vehicles.
No Crosswind comeback, but a new LCV
The bleak forecasts underscore how more than a third of Isuzu’s 300,000-unit sales is for their trademark though discontinued Asian utility vehicles (AUV) lineup. So, inevitably, there were questions about how these future and past numbers might prompt the return of the Isuzu Crosswind. But IPC’s Bautista confirms that no, they are not bringing back their classic, Euro II compliant AUV.
Isuzu Crosswind XUV variant (file photo, 2018)
Started with the Highlander, the very first model they rolled off the factory floor in 1997, and then later smoothed out and epitomized by the long-running Crosswind that was discontinued in 2018, IPC’s AUV line was the bestseller when they were racking up more than 20,000 units in annual sales. Five years ago in 2015, IPC sold their 100,000th Crosswind on their way to selling 22,581 vehicles that year.
Isuzu D-MAX LS (file photo / 2017)
Now, instead of the bestselling Crosswind that they discontinued two years ago, IPC is to weather the stormy market with the new Traviz 2.95 ton cab-over truck platform that they introduced last year. And, appropriately, the Traviz fits a slot in their lineup that, offhand, makes it almost as distinctive as the classic Crosswind.
Isuzu Mu-X LS (file photo, 2017)
The Traviz is IPC’s first model in the light commercial vehicle (LCV) category where they’ve had only their pickup trucks, AUVs and SUVs in the past. Its 2950kg gross vehicle weight and compact 2,250 to 2,400mm wheelbase make the Traviz more versatile than the Flexitrucks that Isuzu has been building with their 4,000kg N-series light duty trucks–the lightest among their bigger commercial vehicle category.
Vintage AUV
Ironically, the Traviz retains enough AUV DNA that it might end up as a Crosswind replacement after all. The truck’s engine is the same reliable Isuzu 2.5 liter 4JA1 low-boost turbodiesel that has powered the Crosswind for decades, but with a new high-pressure common-rail direct injection (CRDi) system that affords it enough feed control to attain Euro IV compliance.
Traviz “FB” passenger van (photo by IPC)
When paired with the customary side-seating rear passenger box, the Traviz “FB” van matches the AUV pattern that preceded its incarnation in stamped uni-body wagons such as the Isuzu Highlander predecessor of the Crosswind as well as the equally classic Toyota Revo. Before these wagons, it was the cab, chassis and passenger body combos of older Ford Fieras, Toyota Tamaraws and the like that got labeled as AUVs.
Isuzu Crosswind on the IPC assembly line (file photo, 2017)
Also, with current public health restrictions requiring generous spacing between passengers, that otherwise 16- or 18-seat Traviz “FB” passenger van might be the only way to retain the capacity that Isuzu owners have come to expect from the 10-seat Crosswind wagon, and this while having a Crosswind’s reliable diesel.
Giving back
During the press conference, from IPC president Hajime Koso: “Allow me to express my sincere appreciation to our shareholders, dealers, suppliers, bodybuilders, media friends, and most especially to our loyal Filipino customers who have untiringly supported Isuzu throughout the years.”
300.000th unit sold: a D-Max RZ4E with “FB” rear body turned over to Marthy Medrano by Isuzu Leyte (photo by IPC)
In gratitude for reaching their 300,000th unit milestone, IPC will be implementing the following promotions from October to December this year:
300K thank you big discount promo – from October 1 to December 31, 2020, IPC will give P30,000 additional discount for the D-Max RZ4E and Traviz S (short wheelbase) models, yielding increased discounts of PhP180,000 and PhP130,000, respectively.
Shell GO+ welcome kit – from October 1 to December 31, 2020, all Isuzu buyes will receive free GO+ welcome kits with fuel cards from Isuzu partner Pilipinas Shell.
Drive the 300k promo – until October 31, Isuzu vehicles with odometer readings between 300,000 and 310,000 kms will enjoy a 30 percent discount on servicing fees for parts and labor.
Arigato frontliners program – from October 1 to December 31, 2020, all beyond-warranty Isuzu vehicles owned by frontliners can have quick, oil-change services at any Isuzu dealership for as low as PhP1,700.
Online Tambayan – on three Saturdays this month, Isuzu will hold online meets with their three biggest and most active owners’ clubs–with Mu-X Owners Philippines on October 10, with Team ICE (Isuzu Car Enthusiast) on October 17, and with Team Isuzu Pilipinas on October 24.
IPC has also stepped up their corporate social responsibility efforts in response to the public health crisis.
Since the quarantines started in March, they have been lending vehicles to transport frontliners for various hospitals as part of their “Isuzu Kasamo Mo” campaign, and they’ve been holding drives to donate protective and medical supplies to charitable institutions such as the Philippine Red Cross and Caritas Manila.
Isuzu D-Max pickups and N-series truck chassis at IPC stockyard (file photo, 2017)
Now, IPC is to donate medical-grade personal protective equipment (PPE), including surgical facemasks and gloves, to three hospitals–one each in Luzon, Visayas and Mindanao. Beneficiaries will be the National Kidney and Transplant Institute in Quezon City, the Vicente Sotto Memorial Medical Center in Cebu City, and the Northern Mindanao Medical Center in Cagayan de Oro.
Isuzu Philippines introduced the Boondock special edition of their Mu-X mid-size SUV at their Grand Family Event held at the Filinvest Tent in Alabang last Saturday. The event was organized to commemorate the fifth year of their popular SUV and it brought together members of Team Isuzu Pilipinas, Team Isuzu Car Enthusiasts, and mu-X Owners Philippines car clubs and their 300 Isuzu vehicles. The day’s festivities featured a car show competition, games and prizes, a parts and accessories display, a historic Isuzu vehicles exhibit, and an evening concert.
Isuzu Philippines president Hajime Koso said: “Introduced in 2014, the Isuzu mu-X became an instant hit to Filipino families nationwide, mainly due to its excellent performance, elegant styling and outstanding comfort– factors that are very important for a family vehicle.”
The car show competition at the Isuzu Grand Family Event
A westernization of the Tagalog word bundok, the term boondock dates back to the early 20th century when U.S. military men in the Philippines spoke of putting on their boondockers (field boots) to go hiking in the boondocks (mountains). Originally used to brand an off-roading special edition of the first generation D-Max pickup a decade ago, the Boondock badge returned first on the top-spec D-Max 3.0 LS 4×2 variants last May, then now as a special edition rendering of the Mu-X 3.0 LS-A 4×2 AT.
The new Mu-X 3.0 LS-A 4×2 AT Boondock edition clads sensible rough-roading capability in strong off-road styling. It’s a look and feel that was proven popular, and relevant, on the top-spec Sportivo and XUV variants of Isuzu’s classic and popular but now discontinued Crosswind line.
The special edition Mu-X Boondock features large, knobby and high-walled 265/70 R17 Yokohama G015 all-terrain tires that add 3cm to wheel diameters (compared to stock 255/60 R18 tires) and give the Boondock just about the largest tires among the top mid-size SUVs in the market.
Handling is improved for the heavier balloon tires with monotube nitrogen-filled shock absorbers where the neutral gas allows for higher pressurization, and stronger damping control, without foaming up the hydraulic oil. Also, the raw 20mm height increase caused by the large tires was damped down by the enhanced suspension to just 17mm, raising the Mu-X Boondock from a stock 230 up to its new 247mm ground clearance.
Available in Havana Brown, the Mu-X Boondock has a redesigned front grille complimented with grey front bumper extenders that blend backwards into over fenders joined front to back by a honeycomb-surfaced step board. On top, adding to the Boondock’s utility, is a functioning rails and cross-bars roof-grid, also in grey.
The Mu-X 3.0 LS-A 4×2 AT Boondock is now offered at an introductory price of P1.845M. This price reportedly after a P160k discount that notches it beside the Mu-X 3.0 4×2 LS-A AT Luxe that they debuted in February 2018 with its signature tailgate opener servo.
Isuzu Philippines stock photo of new Mu-X Boondock
Isuzu Philippines kicked off their 2019 fuel economy challenge competition this month, continuing contests they held last year with Isuzu vehicle owners among their dealers, this time with fans from Isuzu vehicle clubs.
The 12 members of the mu-X OP car club that competed on the first leg of the 2019 Isuzu Fuel Eco Challenge last August 3
Like in 2018, this year’s competitors from numerous car clubs, along with members of the motoring press, would drive a single lap around a 4.2km loop starting and ending at the main entrance of the Isuzu factory in Laguna Technopark. With different groups on several weekends, car club and media drivers compete separately on the 4×2 and 6AT variants of either the D-Max pickup or the mu-X SUV, both with the new 1.9 liter RZ4E turbodiesel efficiency engine.
Veterans hands-on on a new engine
Continuing the contest series with car club members is a shrewd move by the country’s leading truck brand, holding contests that put the 1.9 liter RZ4E, their newest and smallest turbodiesel, front and center among people with first-hand knowledge of the sporty D-Max and mu-X utility vehicles that mount larger engines in past and present variants.
The RZ4E engine featured on Isuzu fuel eco challenges since last year was introduced also in 2018 as Isuzu’s first turbodiesel that departs from the 4J engine series from which they’ve drawn the 3.0 liter 4JJ1 as well as 2.5 liter 4JK1 and 4JA1 engine models for the D-Max and mu-X along with their discontinued Alterra and Crosswind line-ups.
And, while the RZ4E’s 147hp peak power and 350Nm of max torque put it in good standing against these 4J engines, its diminutive 1.9 liter displacement could be cause for skepticism, especially when powering Isuzu’s mid-sized D-max pick-up and mu-X SUV, and particularly among current owners who drive former and current variants with larger 2.5 and 3.0 liter engines.
Engine
code
4JK1-TC
4JJ1-TC
4JJ1-TCX
RZ4E
Introduced
mo-yr
Sep-14
Oct-15
Sep-17
Mar-18
Emissions
level
Euro 3
Euro 3
Euro 4
Euro 4
Displacement
cc
2499
2999
2999
1898
Bore x stroke
mm x mm
95.4 x 87.4
95.4 x 104.9
95.4 x 104.9
80 x 94.4
geometry
over-square
under-square
under-square
under-square
Compression ratio
x : 1
18.1 : 1
17.3 : 1
16.5 : 1
16.5 : 1
Peak power
hp / rpm
133 / 3400
160 / 3200
173 / 3550~3650
147 / 3600
Peak torque
Nm / rpm
320 / 1800~2200
380 / 1800~2200
380 / 1800~2200
350 / 1800~2600
City mileage simulation
Appropriately, since the 4×2 6AT RZ4E D-Max and mu-X variants are ideal for daily commutes in heavy traffic, Isuzu’s fuel eco challenge simulates city driving more than it does highway cruising. The contest runs happen on wide concrete roads that could be busy with Laguna Technopark’s regular car and truck traffic, and on which a 40km/h speed limit is strictly enforced as well. With max speeds allowing 6-speed gearboxes to barely gain third gear, the contest at least approximates first world city driving if not the kind of standstill conditions regularly endured by local motorists.
The 4.2km, 40km/h max speed route of the Isuzu Fuel Eco Challenge since 2018
Interestingly, despite these restrictive driving conditions, competitors have turned in some numbers that actually approximate highway mileage figures. Last year, Isuzu vehicle owners from among the brand’s dealership ranks recorded 20.7 and 17.6km/l on winning runs with the D-Max and the mu-X, respectively. This month, on the initial leg held on August 3, members of the mu-X OP car club started the contest series with impressive mileage scores of 18.1 and 16.9km/l for the D-Max and the mu-X, respectively. And these numbers stand to be improved on by subsequent contest runs happening with other clubs in August.
Refined next-gen diesel
A top scoring driver from the mu-X OP club observed that while the current 3.0 liter 4JJ1-TCX Euro 4 engine option is rated higher, the new 1.9L RZ4E does deliver enough power and torque–more than on the larger 2.5 liter 4JK1-TC initial engine offering on the mu-X SUV. Another top scoring driver added that the RZ4E is also very responsive, answering crisply to every light tap on the accelerator pedal–the new engine remaining as responsive as the short-stroke over-squared 2.5 liter 4JK1-TC despite the RZ4E’s return to a diesel engine’s typically long under-square stroke.
The exceptional mileage figures they scored and the increased power density and responsive revving they observed point to RZ4E innovations such as improved combustion chamber geometry and pistons made lighter with carbon-fiber segments (keeping the under-square diesel responsive to accelerator inputs).
We ourselves participated in the first leg contest on August 3, and here we confirmed an observation we made on a previous, week-long test-drive: the RZ4E is so refined, you’d mistake it for a large, naturally aspirated gasoline engine from the driver’s seat and from behind closed windows. And, quite appropriately, the RZ4E’s adequate, fuel efficient and smoothened power seems well fitted to city-friendly 4×2 6AT variants of the D-Max pickup and mu-X SUV, the utility models that Isuzu has pioneered at turning into iconic passenger car alternatives.
After last year’s X- and Black-series limited issue variants for their D-Max pickup and Mu-X SUV, respectively, and their early launch last September of their Blue Power models with up-rated and updated Euro 4 engines, Isuzu keeps up their diesel-driven market-leading momentum with new top-of-the-line limited editions of their popular sport utilities. Last Friday, at events for media and for their dealership network, Isuzu rolled out their big guns anew, introducing the D-Max X-series for 2018, and their new Mu-X Luxe line.
Based on the lighter, soft-roading 4×2 top-end LS variants of the D-Max and Mu-X, these new limited issues are clearly meant for up-market urban motorists. This year’s D-Max X-series functions as a dress-up demonstrator, showing how the popular workhorse truck can be slicked up with spoilers, body fairings and exclusively-designed, locally-crafted 18″ black alloy rims with distinct red trim. In contrast, the Mu-X Luxe, as the top variant of their last remaining three-row utility (after the retirement this year of their classic Crosswind AUV line), has been refined further for the role of urban family runabout.
With her exceptionally stable running gear left refreshingly rugged (with none of the softening inflicted on other popular SUVs turned urban people movers), this Mu-X Luxe edition brandishes a stand-out color scheme. Isuzu Marketing Head Joseph Bautista says that the Mu-X Luxe’s Spinel red marks only the second time that Isuzu global allowed the use of the color that’s traditionally reserved for royalty in the Asian region (the first time was last year, with the D-Max 2017 X-series’ Venetian red).
At the Mu-X Luxe’s cargo carrying business end, the tailgate has been outfitted with a next generation opening/closing servo that’s been hardened against folks who don’t know about this feature. If well-meaning helpers inadvertently try to open/close the tailgate manually, the system goes into neutral, disengaging gears and solenoids which could otherwise be damaged. A nice, subtle yet robust touch for lightening Dad’s or Mom’s workload on those everyday drives.
<SOURCE> Press Statement by Isuzu Philippines Corporation (IPC), “SPORTY & LUXURIOUS: Isuzu introduces latest variants of D-MAX and mu-X,” 2018:
Isuzu Philippines Corporation (IPC) recently launched two new limited edition variants to add excitement to the existing line-up of its Isuzu D-MAX and Isuzu mu-X models.
On February 23, IPC displayed the latest edition of the Isuzu D-MAX X-Series which serves as the model’s offering to the younger market segment; alongside is the new mu-X Luxe which as the name suggests is the most well-appointed mu-X variant to date.
“Keeping our line-up fresh is the key to the very demanding market, especially for the pick-up and SUV segment. To keep up with the competition, we are offering two new variants which are designed to exude the more aggressive and luxurious side of the D-MAX and mu-X models,” said IPC President Hajime Koso.
2018 D-MAX X-Series
Dressed to be more edgy, the 2018 edition of the D-Max X-Series now has a black radiator grille with red Isuzu logo, a front and rear skirt lined with a deep red accent which not only adds to its looks but also assist in the vehicles over-all aerodynamics.
More on the exterior, the X-Series also has a color-keyed sleek cargo spoiler, matte black roof rails and red fog lamp garnish. To top off its look, the X-Series now has a black 18-inch alloy wheels with a matching red lip accent.
Inside the cabin, the X-Series has a rocker plate with illuminated red Isuzu logo and additional multiple USB ports for driver and passenger convenience.
New mu-X ‘Luxe’
Meanwhile, the mu-X also sees a new addition to its line-up with the new mu-X ‘Luxe’ which brings together superior features that delivers a statement and status of a premium SUV.
The luxury edition mu-X is equipped with Power Lift Tailgate which opens and closes with a touch of button – for a hassle-free cargo loading. For added styling, light gray fender flares are installed which doubles as a protective feature to deflect rocks and debris away from the vehicle’s body.
Adding to its already premium interior, mu-X Luxe has a new blue illuminated scuff plate and 3D surround sound system to complete the over-all luxurious experience while driving or riding the new mu-X Luxe.
Engine, Color & Pricing
Available only on a 4×2 drivetrain, both the D-MAX X-Series and mu-X Luxe runs on the ever-reliable 4JJ1-TCX 3.0L Blue Power Diesel engine that is EURO 4 complaint and is capable to produce 177 PS maximum power and 380 N-m maximum torque.
Celebrating their second decade this year, Isuzu Philippines organized the biggest meet-up of the marque’s vehicle owner clubs in the country and showcased their phenomenal success in shaping the mindset of Filipino motorists. Car owners came from all over and assembled a museum on wheels, on many wheels, bringing Isuzu’s very first Hi-Lander which evolved into the Crosswind AUV, their Fuego that passed on the torch to the popular D-Max pick-up, and their much-loved Alterra that was succeeded by the Mu-X SUV. They brought Isuzu’s history recorded in robust rolling stock.
Each and every one a utility model, Isuzu Philippines’ retail offerings through the years have exclusively been light commercial vehicles–discontinued were the classic Gemini (and affiliated GM Holden) sedans that previous distributorships brought here before Isuzu Philippines took the reins for the brand, and for the country. Now, after twenty years of them pushing hard metal utility vehicles instead of conventional passenger models, it’s the market that’s come around to Isuzu’s way of thinking. Note today’s AUV’s and Asian spun MPV’s, those high-riding and sporty pick-up trucks, and, of course, those commonplace any-road SUV’s.
<Source> Press Statement by Isuzu Philippines, “Isuzu PH successfully holds biggest meet up for customers,” 2017:
Celebrating two decades of success in the business is not easy. The learnings, perseverance, and challenges, are some of the fundamentals on how to achieve sustainable growth in the company.
Isuzu Philippines Corporation (IPC), recently celebrated two decades of success following the gathering of its biggest event for their recognized Isuzu clubs; Team Isuzu Pilipinas, Team Isuzu Car Enthusiast and mu-X Owners Philippines.
Dubbed as “Isuzu Big Meet,” the event, which was held at Megatent in Libis, Quezon City, was made to promote camaraderie between Isuzu vehicle owners, as well as recording the biggest gathering of Isuzu club members in one place.
Isuzu marketing executives together with the winners of the Isuzu Big Meet show
More than 300 Isuzu owners with their vehicles joined the grand meet, which displayed Isuzu’s current light commercial vehicle line-up, namely the Crosswind AUV, D-MAX pick-up and mu-X SUV, alongside its iconic models like the Hi-Lander, Fuego pick-up and Alterra.
To make event more exciting, IPC held its first car show for stock and modified Isuzu vehicles. Open for all clubs are categories such as Best AUV, Best Pick-up, and Best SUV. Meanwhile for the modified categories, Isuzu clubs competed on Best Engine Set-up, Best Sound/Entertainment System Set-up, and Best 4×4 Vehicle Set-up.
Judged by IPC executives and members of the motoring media, champions emerged from each club; Victor Candelaria (Best AUV), Dr. Roman Remo (Best Pick-up), JT Lerma (Best SUV), Ivan De Castro (Best Engine Set-up), Deni Von Amatorio (Best Sound/Entertainment) and Vic Makimkim (Best 4×4 Set-up). Each of them received cash prize, trophy, and premium Isuzu merchandise; as well as cash prizes and premium merchandise to the first and second runner-up winners.
Moreover, the owners of the Oldest Isuzu Model and the Highest KM Mileage in attendance, were also given recognition and prizes, Oldest Model awards was given to Alex Cabungal for his 1976 Gemini. Chito Villanueva from Team Isuzu Pilipinas took the highest mileage award for recording 998,628 kilometers on his Isuzu Hi-Lander.
Part of the giving thanks to its loyal customers, IPC provided an exclusive 20-percent discount to all event participants applicable to all Isuzu merchandise, parts and accessories displayed during the event.
The afternoon session was filled with fun games like the burger and hotdog eating contest participated by all clubs, and band entertainment by IPC Band, Pub Forties and PUPIL.
IPC President Hajime Koso expressed his elation over the success of the program, saying that the event is a true testament on the reliability and trustworthiness of the brand with Filipinos motorists.
“We are thankful for the trust that you have continually showed us over the course of the years. We value this partnership and rest assured that we will continue to provide utmost quality and topnotch service every time you would seek our service,” Koso said. “Just like car clubs, we want everyone to join hands and be united not just on meets, but also on the road,” he added.
We try Isuzu’s off-road challenge with their just-introduced mu-X variant with the bigger 3.0L CRDi VGT turbodiesel. Delivering peak power and torque of 160hp @ 3200rpm and 280lb-ft @ 1800~2200rpm, the new 2,994cc engine adds 27hp and 44lb-ft to the numbers of the former top-spec 2.5L engine.
The diesel’s not so high top-end reigns back the horsepower equation, but down low where you’d be for off-road crawls, that 280lb-ft of torque is equivalent to the pull of a plus-250hp petrol engine. Hence the forced upshift into second gear for shallowing up the gear reduction on some of the obstacles–dialing back the torque multiplier for the tires to dig out more traction.
