Category: Hino

Hino pitches modern successor to iconic 1970’s Love Bus

Gelzon de la CruzLeave a comment

Hino has reprised the Love Bus badge, now pitching their HS8J low floor city bus as the modern successor to that beloved people mover of 1970’s pop-culture fame. Just as the original city commuter offered novel amenities such as plush seats and fully ducted air-conditioning, Hino now touts the modern Love Bus as having: a low-floor, step-free and easy embarkation design; a folding ramp and dedicated wheelchairs space for PWD ready access; and a Sharp Plasmacluster ion generator for scrubbing bacteria and viruses from internal air. Notably, the modern Love Bus also features a ZF 6-speed conventional torque converter automatic transmission that could make for smoother city crawls as well as mitigate driver fatigue.

Press Statement by Hino Motors Philippines, “Get to know Hino’s modern Love Bus,” 16 June 2022:

Manila, Philippines, 16 June 2022—Hino Motors Philippines (HMP) reignites the Love Bus nostalgia with its newest people carrier, the HS8J Low Floor City Bus. Keeping true to its predecessor’s legacy, this modern Love Bus offers smooth and pleasurable commutes for urban passengers. Designed for city operations, the HS8J Low Floor Bus features a ground clearance of 375 mm. This allows for a lower center of gravity, enhancing ride stability while reducing sway and roll inside the cabin. This makes it the ideal ride, even for standing passengers.

Prioritizing passenger convenience, the new Hino Low Floor City Bus features a side kneeling function. This provides ease of getting in and out of the vehicle as doors can be lowered to the standard gutter height. This emphasis on convenience is also apparent in the bus’s step-free design where passengers walk in to a full-flat floor. With other low entry city buses, passengers need to tackle a level of stairs before reaching the aisle. With the HS8J’s design, commuters have ready access to the aisle and seats right upon boarding. In fact, this bus features a larger flat-floor area compared with other low floor city buses plying our roads. A folding ramp for boarding as well as a dedicated space for wheelchairs are integrated in the vehicle to accommodate priority passengers.  

Adding on comfort, the HS8J optimizes cabin space with a combination of front and side-facing seats. This configuration creates a spacious aisle for standing passengers while maintaining generous legroom for those seated. This bus can carry up to 62 passengers, 36 seated and 26 standing. Equipped with warm LED interior lighting and built-in 32-inch TV monitors, commuting can finally be enjoyable. The bus’s powerful air-conditioning by Denso comes with SHARP Plasmacluster Ion Generator thatpurifies cabin air by disabling airborne contaminants. This, along with its antibacterial and antiviral interior panels give commuters peace of mind as they utilize public transport.   

A relaxing ride is only possible when the driver and passengers are at ease. The Hino Low Floor Bus runs on a J08E common rail, direct injection Euro 4 engine, coupled with a ZF 6-speed automatic transmission. This combination brings powerful performance at 280Ps output and 824Nm of torque while maintaining efficient fuel combustion for a smoother ride. The HS8J is also equipped with front and rear auto adjusting disc brakes with ABS to ensure safe braking during emergency situations and through various road conditions.

“Hino is proud to offer this new HS8J Low Floor City Bus. As the only commercial vehicle brand in the country offering complete One-Stop Shop advantage for customers, Hino is ready and committed to support the Filipino entrepreneur. From truck chassis supply, to rear body design and production, special utility requirements and all the way through aftersales, we offer maximized uptime while minimizing costs. That’s Hino’s Total Support guarantee.” said Mr. Mitsuharu Tabata, President of Hino Motors Philippines.

Through the years, the Love Bus has become an icon that made its mark not just on the roads, but also in the Filipino commuters’ hearts. Experience the modern Love Bus through the Hino HS8J Low Floor City Bus available at your nearest Hino dealership.

To know more about Hino’s latest updates, you may check out https://www.hino.com.ph. Watch out for more exciting announcements by liking https://www.facebook.com/HinoMotorsPH or contact any Hino dealership near you.

Hino Philippines, Hanseo of South Korea, serve order for 61 modern fire trucks

Gelzon de la CruzLeave a comment

Hino Motors Philippines has delivered the initial 15 units of a 61-unit order from the Bureau of Fire Protection (BFP) for FG8J medium-duty truck platforms with specialized firefighting rear bodies built by Hanseo Precision Industry of South Korea.

Press Statement by Hino Motors Philippines, “Hino delivers fleet of modern fire trucks to BFP,” 8 June 2022:

(In photo, from L-R) Mr. Vicente T. Mills, Jr. – Chairman Hino Motors Philippines Corp.; Mr. Mitsuharu Tabata – President, Hino Motors Philippines Corp.; Chief Supt. Roel Jeremy Diaz – Bids & Awards Committee Chairman, Bureau of Fire Protection (BFP); Chief Supt. Jesus Fernandez – Chief Director, Bureau of Fire Protection (BFP); Ms. Marion Cura – Sales Manager, F. Cura Industries; Mr. Florence Cura – General Manager, F. Cura Industries; Mr. Jin Hong – Sales Manager, Hanseo Precision Industry Co., Ltd.

Manila, Philippines, June 2022–Hino Motors Philippines (HMP) turned over a fleet of brand-new fire trucks to the Bureau of Fire Protection (BFP) on June 3 in a ceremony held at the HMP headquarters in Calamba Laguna.

BFP officers led by Chief Supt. Roel Jeremy Diaz received the vehicles from HMP’s Chairman Mr. Vicente Mills, Jr. and President Mr. Mitsuharu Tabata. Also in the event are heads of F. Cura Industries and Hanseo Precision Industry, Co. Ltd. which partnered with Hino for the supply of fire truck body and special equipment.

The 15-unit delivery is the initial batch of a total 61 units procured from Hino and are set to be deployed to various LGUs nationwide.

Mounted on an FG8J chassis, these fire trucks are equipped with Hanseo Korean-built bodies and run on a Hino J08E Euro 4, direct injection, electronic control common rail diesel engine with an output of 240 HP and 716 Nm of torque.

“Hino Motors is proud to have been instrumental to the modernization of our BFP fleet of fire trucks. Unlike the usual vehicle requirements for business or commercial use, a fire truck demands the highest level of reliability. When lives are at stake, there is no room for compromise. We simply must get the job done. It is Hino’s utmost honor being BFP’s chosen partner for this task.”, said Mr. Tabata, HMP President.

Hino’s Total Support philosophy maximizing vehicle uptime while minimizing costs is a key advantage for emergency vehicles. Often deployed in the most challenging situations, these vehicles must be up and running all the time. Hino’s holistic approach to serving customers begins from supply of a durable chassis, to a perfectly fused body application, extending all the way to training, repair and maintenance.

Through RA 11589 or the BFP Modernization Act, the government sees to uplift the country’s rescue and firefighting capabilities through manpower recruitment, specialized trainings, and equipment upgrade.

Hino is committed to continue its active role in providing quality commercial vehicle products and aftersales services to Filipinos.

To know more about Hino’s latest updates, you may check out https://www.hino.com.ph. Watch out for more exciting announcements by liking https://www.facebook.com/HinoMotorsPH or contact any Hino dealership near you.

Suzuki Carry UV rear bodies now by Hino Motors Philippines

Gelzon de la Cruz

Suzuki Philippines reports that they now contract with major truckmaker Hino Motors Philippines to build their Carry light truck rear bodies. Citing increased demand for their Carry trucks with utility van (UV) bodies, Suzuki now sources completion of cab and chassis units with these multi-purpose cabins to long-running truck- and bus-body assembler Hino Philippines.

Press Statement by Suzuki Philippines, Inc., “Suzuki boosts production line through partnership with HINO Motors Philippines Corp. (HMP),” 31 January 2022:

January 31, 2022, Manila, Philippines—With the rise of small-to-medium enterprises (SMEs) and organizations looking for a reliable partner to meet their commercial business needs, Suzuki Philippines Inc. (SPH) recently announced its partnership with HINO Motors Philippines Corporation (HMP), due to the increasing demand, specifically, in production of Utility Van Body for Suzuki Carry.

HINO Motors Philippines Corporation (HMP), formerly Pilipinas Hino, Inc., has long been engaged in the assembly and distribution of quality HINO trucks, buses and spare parts. Widely known in the industry as a “one-stop shop” – from chassis assembly, body building, and vehicle maintenance, repair and refurbishing – they are the first bus body manufacturer in the nation to receive an ISO 9001:2000 Certification, a distinction that proves beyond doubt its unmatched product quality.

With their long-standing expertise, HINO Motors Philippines Corporation now joins Suzuki’s production team, along with the brand’s existing body builder partners.

The recent announcement coincides with Suzuki’s ongoing Carry Promo for 2022, where customers who purchase any Suzuki Carry variant until the end of the year get to receive three years or 45,000 km worth of free periodic maintenance service (PMS) labor, engine oil, oil filter, and gasket changes and replacements.

“We are excited to have HINO Motors on board as one of our body builders to further

strengthen the production lines of the ever popular Suzuki Carry,” shared Mr. Keiichi Suzuki, Vice President and General Manager of Suzuki Philippines Automobile Division. “Rest assured, Suzuki will have more units of the Carry available this year to go to work with you and be your reliable partner in fulfilling your business needs.”

For more information, you may visit any of the 71 authorized Suzuki Auto dealerships nationwide or visit http://suzuki.com.ph/auto/. For daily updates on Suzuki, please like Suzuki Auto Ph’s Facebook page at https://www.facebook.com/SuzukiAutoPh, follow them on twitter at https://twitter.com/SuzukiAutoPh and Instagram at @suzukiautoph.

Hino Philippines spotlights series 300 model with 6-speed AT

Gelzon de la Cruz

After launching their upgraded 300 series line-up of light-duty trucks last March, and this reportedly in response to what they observed as a thriving e-commerce sector, Hino Motors Philippines now puts the spotlight on the specific model featuring an automatic transmission. Hino’s series 300 XZU600LA with its 6-speed AT gearbox, optimized engine braking and an expanded clutch lock-up range looks ideal for urban traffic grid punishment … and for attracting new drivers to what appears to be a growing segment.

Press Statement by Hino Motors Philippines Corp., “Drive easy with the new Hino 300 fully automatic truck,” 23 November 2021:

Manila, Philippines, November 2021 – Hino Motors Philippines Corporation (HMP), the exclusive distributor of Hino trucks and buses in the country, treats drivers to easy and enjoyable rides with its new Hino 300 equipped with fully automatic transmission.

Yes, we’re talking about the ever-reliable business partner, the Hino 300.

The Hino 300 series, known for its durability and reliability, has been the preferred partner of starting business owners and established enterprises alike. Now with a fully automatic variant, Hino is poised to fill the gap in the steadily increasing demand for small-lot delivery vehicles.

“The pandemic has prompted great changes in transportation and logistics. As e-commerce continues to grow, so does the need for more small cargo carriers and drivers who can conveniently operate them. Hino’s new light duty truck with a true automatic transmission addresses this concern, offering great ease in operability that even new and less-skilled drivers can drive with much confidence and safety,” said HMP President Mitsuharu Tabata.

Hino’s fully automatic truck, the XZU600LA, comes with an upgraded safety package consisting  of an SRS airbag and Anti-lock Braking System (ABS). This makes Hino the first automotive company in the country to offer such features on a light duty truck. With a true automatic transmission, drivers get less fatigued, thereby improving attentiveness on the road. All these add to the overall safety of the driver, vehicle and cargo.

Furthermore, a fully automatic transmission eliminates all hassles on clutch maintenance and repairs. This also helps achieve a more consistent fuel consumption, which is crucial for trucks operating around the clock and drivers having different driving behaviors. A traditional manual transmission’s fuel consumption is greatly influenced by the driver’s skill. A fully automatic transmission, however, makes it easier for business owners to plan and rationalize their operations ahead of time. Overall, a true automatic truck provides real benefits for business owners such as more uptime on operations, lower maintenance costs and consistent fuel consumption, all of which lead to better profits.

The Hino 300 series comes in 11 variants for a wide range of loading capacity from 3,800 to 8,500kg gross vehicle weight. Equipped with a Euro 4-compliant N04C engine, these trucks pack superior power at 136 PS for the XZU302 to 600L and 150 PS for the XZU710 to 730L. On torque, these trucks pull up to 390Nm for the 302 to 600L and up to 420Nm on the 710 to 730L series. That’s higher power and efficiency compared to most light duty trucks in the market to tackle more load at any road condition.

The new Hino 300 series also features upgraded amenities such as USB and Bluetooth-capable entertainment system, built-in 4-piece air conditioning vents in select variants as well as power doors and windows and overhead consoles for added convenience.

“At Hino, we provide only the best for our customers. With this fully automatic truck, we intend to upgrade our drivers’ experience, giving much consideration for their safety and well-being while enabling them to perform their important role in our communities. This results in mutual benefits for all concerned — drivers, operators and their customers. Such is Hino’s Total Support promise — a holistic, reliable and trusted solutions in every aspect of our and our customers’ operations,” shared Tabata.

To know more about Hino’s latest updates, you may check out https://www.hino.com.ph. Watch out for more exciting announcements by liking https://www.facebook.com/HinoMotorsPH or contact any Hino dealership near you.

Centro Nippon-Fruehauf’s refrigerator van bodies now on Hino 300 trucks

Gelzon de la Cruz2 Comments

Roll out of Nippon-Freuhauf refrigerator van body on a Hino 300-series light-duty truck chassis brings a fully Japan-sourced cold-chain transporter to the Philippine market.

Press Statement by Centro Nippon Fruehauf Cooltech, Inc. (CFCI), “Finally an All Japanese Ref Van is introduced in the Philippines: Japanese auto and manufacturing leaders forge partnership to provide cold chain transport solution,” 19 October 2021:

With a projected 10% growth seen in the domestic cold chain industry, three Japanese auto and manufacturing leaders pooled their engineering expertise together to come up with the Hino 300 ref van. This is aimed at providing the transport solution from the first and up to the last mile delivery segments of the cold chain industry. On a Japanese Hino 300 series light truck will be mounted either a 10 or 11-footer Japanese Cooltech ref van body from Centro Nippon Fruehauf (CFCI). Cooling power will be provided by a Japanese Denso DS2 cooling system, whether the need is for a chilled or frozen cargo condition.

In a recent Cold Chain Logistics Workshop between the Philippines and Japan, Cold Chain Association of the Philippines President Anthony Dizon showed that the cold chain industry is projected to grow to 550,000 pallet positions this year. “And we see the need nationwide for ref vans to transport goods from the farm or piers, to the cold storage facilities, then to the processing plants, then back to the cold storage facilities for its last-mile delivery to the retail outlets”.

This makes Mr. Hiroki Senoo, Vice President for Business Planning Division of Hino Motors Philippines (HMP) excited about this latest product offering resulting from the partnership. “With its outstanding features, we expect the Hino 300 ref van to be a game changer in the cold chain industry. It will fill the need for a reliable ref van and its durability and uncompromising quality will be backed by Hino’s one-stop solution where servicing of the ref system and body can also be done at any Hino dealership nationwide. That will make after sales service very convenient”.

HMP Vice President for Sales Division Oliver dela Cruz adds that the Hino 300 ref van is expected to change the country’s trucking and logistics landscape. “With the tough and tested Hino 300 light truck as platform in combination with a Denso cooling unit and Cooltech ref van body, it is designed to take on the rough and challenging terrains in the countryside. Customers can thus look forward to what is probably the best in Japanese technology in a ref van”.

For its cooling power, Denso has its highly reliable DS2 ref system which Mr. Masahiko Tanaka, Unit Head of Denso’s Sales Unit says has been proven to perform efficiently at lower operating cost. “It can handle the cargoes at the temperature desired by the customer whether in chilled or frozen condition. On top of that, it is environmentally friendly based on the materials and refrigerant used. We have engineered it to work well with the Hino 300 light truck and the Cooltech ref van body and deliver outstanding performance expected of an all-Japan product”.

The Cooltech ref van body uses extruded polystyrene which is a less water-absorptive insulating material. CFCI Production Manager Edd Nieva explains that the production of the insulated sandwich panels and subsequent assembly of ref vans utilizes Japanese technology, process and stringent quality control standards. “The Cooltech ref van body is engineered to fuse perfectly well with the Japanese Hino 300 light truck and the Japanese Denso ref system to come up with a reliable all-Japan ref van. It is the perfect fusion among a tough, durable truck muscle, a cost- efficient cooling unit and a high-quality ref van body”.

Hino Insure provides packaged protection for truckers

Gelzon de la Cruz

Hino Philippines joins Standard Insurance to provide broad and tailored indemnity for Hino truck and bus owners. 

The new Hino Insure package provides comprehensive coverage for Acts of Nature–contingencies not usually covered by truck insurance–and for treatment of injuries to the covered vehicle’s driver and passengers as well as to pedestrians and other third parties.

Hino’s Insure package also features arrangements for roadside assistance, savings on Hino dealer repair services, fast-tracked claims processing, and easy policy placement.

Press Statement by Hino Motors Philippines, “Hino Motors Philippines launches Hino Insure,” 23 September 2021:

Photo shows (L-R) Mr. Mitsuharu Tabata, President of Hino Motors Philippines and Mr. John Echauz, President and CEO of Standard Insurance during the memorandum of agreement signing.

Laguna, Philippines, 23 September 2021–Hino Motors Philippines (HMP), the exclusive manufacturer and distributor of Hino trucks and buses in the country has partnered with Standard Insurance to provide total support to its customers through its latest offering, Hino Insure.

Through the partnership, all valued Hino vehicle owners can avail themselves of a specially designed insurance package which includes roadside assistance, easier, faster, and accurate claims processing, big cost savings for repairs done at Hino Dealers, and smooth and hassle-free placement of insurance policy.

As the economy slowly reopens and the trucking industry steadily recovers, business owners need to ensure their vehicles are in good condition to match business and operational requirements. They need to be prepared for new opportunities and protect themselves and their investments from risks that arise from unforeseen events or accidents involving their vehicles.

Hino Insure provides comprehensive coverage against damage or loss to the insured vehicle caused by collision, self-ignition, lightning, malicious damage, and theft. Owner can also get cover against Acts of Nature which is not a standard feature in most comprehensive truck insurance coverages. An Acts of Nature cover will ensure that Hino trucks will be restored to its original running condition in the event of damage caused by flooding, typhoon, earthquake, and other natural occurrences. The insurance package also protects the owner from medical and hospital bills to treat injuries of the driver, passengers, pedestrians, and third parties, as well as repair costs to third party property damage caused by the insured vehicle. The special insurance package for Hino trucks and buses is available in all Hino dealerships nationwide.

“One of the many things we’ve learned during this pandemic is to always be prepared. Guided by our Total Support philosophy, we at Hino always try to think ahead and provide holistic quality service for our vehicle owners. We believe that with this new partnership with Standard Insurance, we can continue to provide our customers not just our excellent vehicles and services, but also the peace of mind from having a secure and continuous business operation,” shared HMP President Mitsuharu Tabata.

“Having Hino as our partner is a great opportunity and allows us to reach business owners who wish to protect their assets. We recognize the need to secure business during these trying times and recover possible losses when unforeseen circumstances arise. We are committed to delivering hassle-free claims and other necessary support to Hino’s customers,” John Echauz, President and CEO of Standard Insurance.

Stay updated with Hino’s announcements through its official website, Facebook, and Twitter pages.

Hino Philippine introduces next-gen 300 Series light duty trucks

Gelzon de la Cruz1 Comment

Hino Motors Philippines (HMP), the country’s exclusive distributor of Hino trucks and buses, has launched their new, next-generation 300-Series light-duty truck models.

In the official press statement for the launch, HMP noted that introduction of the new models come in time to meet the demands of a thriving e-commerce sector. Under the travel restrictions imposed by the current health crisis, logistics providers are compelled to field reliable trucks for final-distance delivery of essential goods in urban traffic grids. HMP further speaks to logistics companies with the line: “Built for durability and usability, the all-new Hino 300 Series is designed to support business owners looking to invest in light-duty trucks that can handle heavy-duty operations.”

The new Hino 300 Series light-duty trucks come in narrow cab models with 3,800 to 4,400kg gross vehicle weight (GVW) ratings, and in wide cab configurations rated at 4,400 to 8,500kg GVW. The new lineup is powered by their proven N04C-VC Euro-IV compliant common-rail injected turbodiesel tuned for 136PS and 390Nm of peak power and torque and paired with a 5-speed transmission for narrow cab models, or for 150PS and 420Nm with a 6-speed gearbox for wide cab models.

HMP reports that one model variant has the option for a 6-speed electronically controlled automatic transmission with optimized engine braking and an expanded clutch lock-up range (for earlier solid-contact override of the hydraulic torque converter). Some variants come with SRS airbags and an anti-lock brake system (ABS). For driver convenience, interior appointments on the new Hino 300 Series now include larger instruments displays, updated power windows and door locks, and roomier ergonomic seats.

Their press statement reports HMP president Mitsuhary Tabata as saying: “We recognize the importance of the local transport and logistics industry given the challenges the country is currently facing. As the country works toward economic recovery, HMP will continue providing Total Support to its customers and lifetime value to Filipinos and the country. With the introduction of our all-new Hino 300 Series, we hope to not only support local suppliers and retailers in responding to the current demands of the market but also to help them in expanding to other businesses and finding new opportunities.”

For more information on Hino Philippines and the new Hino 300 Series lineup, visit their website at https://hino.com.ph.

Hino firms up savvy J&T Express alliance with commitment for 202 more trucks

Gelzon de la Cruz

Hino Motors Philippines (HMP) reports that they have struck up a strategic partnership with J&T Express Philippines, committing to provide the major logistics player with 202 more Hino trucks. This follows a previous transaction last November when HMP started delivering on an order to add 20 Hino 300-series light-duty trucks and 10 Hino 500-series medium-duty haulers to J&T Express’ growing fleet. The latest deal for hundreds of more trucks finds Hino continuing to tap into upswings in online commerce and last-distance delivery that have been spurred by–and could spell our recovery from–the economic impact of the global health crisis.

Press Statement by Hino Motors Philippines (HMP), “Hino Strengthens Ties with J&T Express with 202 Units of Trucks,” 2021:

Manila, 10 February 2021–Pursuing its commitment to provide comprehensive logistical support for the fast shipment and safe delivery of products across the country, Hino Motors Philippines (HMP), the exclusive distributor of Hino trucks and buses in the country, entered into a strategic partnership yet again with J&T Express Philippines.

HMP signs a partnership deal with J&T Express Philippines for the 202 units of Hino trucks. Photo above shows [L-R] HMP Vice President for Sales Oliver Dela Cruz, J&T Express Philippines Chief Executive Officer Dean Ding, HMP Chairman Vicente T. Mills, Jr. and Hino Paranaque President Edward Tan.

The continued partnership between the two leading brands in the local transport and logistic industries allows Hino to broaden its market further and J&T Express Philippines to grow its fleet operations with a total of 202 units of Hino trucks. The signing ceremony, which was held at Hino Motors Philippines’ headquarters in Calamba City, Laguna on February 3, was graced by HMP Chairman Vicente T. Mills, Jr., Vice President for Sales Oliver Dela Cruz, Hino Paranaque President Edward Tan and J&T Express Philippines Chief Executive Officer Dean Ding. Strict compliance with health and safety protocols was observed during the event.

“We at Hino Motors Philippines are glad to support the government’s efforts in reviving the country’s economy by providing mobility channels to local businesses such as J&T Express. Having worked with J&T Express last November, we know that they give their full trust and confidence in us as their partner. J&T Express and its partners can be assured of a quality and reliable mobility service that offers Total Support to its partners and customers wherever they are in the Philippines. We have always been passionate in moving people and goods safely and efficiently, and have always been a reliable partner to small and medium business owners. This 2021, we are committing to connecting even more Filipino entrepreneurs to their customers,” shares Hino Motors Philippines Chairman Vicente T. Mills, Jr.

Hino and J&T Express will continue to foster their collaboration and leverage their platform, products and technology to provide holistic end-to-end logistics services for the country’s booming e-commerce market and growing MSME industries.

Hino stays at the forefront of addressing modern consumer demands, be these in online shopping, transportation systems or ergonomic vehicles. The company is keen on staying true to its promise of providing lifetime value in line with its Total Support commitment.

More details and announcements are available on Hino’s official website and Facebook and Twitter accounts. Interested customers may inquire through the Contact Us form on Hino’s official website or through its official Facebook page.

Hino Laguna established for South Luzon market

Gelzon de la Cruz

Hino Motors Philippines (HMP), manufacturer and distributor of Hino trucks and buses in the Philippines, recently held an agreement signing ceremony establishing the new Hino Laguna dealership. The event was meant to underscore Hino’s commitment for providing complete support even under prevailing pandemic conditions.

With a total lot area of around 1,900 square meters, the new dealerships is located at Km. 78 along the Maharlika Highway in Brgy. San Benito, Alaminos, Laguna. To provide long-term maintenance support for Hino customers, Hino Laguna will serve as a complete 3S center offering sales, service and spare-parts under their proprietary 360-degree brand of after-sales service.

Attended by HMP representatives and conducted with strict social distancing and health protocols, the event saw the signing ceremony being followed immediately by the blessing of the new dealership’s showroom. The new Hino Laguna dealership will be managed by Toyota San Pablo chairman Richard Tan and president Tyan Tan.

HMP president Mitsuharu Tabata said: “We recognize the developing truck market in Region IV and its potential as an industrial and commercial hub for businesses. Apart from its rich history and strong agro-industrial sector, the Alaminos municipality also has low susceptibility to landslides and flooding, making it a more favorable location for risk management and disaster control. We want to provide the people of South Luzon with a one-stop shop – from the assembly of chassis and building of vehicle body based on client’s customization needs and preferences to vehicle repair, maintenance, and refurbishing. This is our way of bringing our Total Support promise to them.”

Hino brings relief to victims of Quinta, Rolly and Ulysses in Bicol region

Gelzon de la Cruz

Hino Motors Philippines and their dealer Hino Naga donated 100 sacks of rice and bags of groceries to victims of typhoons Quinta, Rolly and Ulysses in the Bicol region. The rice and groceries were distributed at four of the hardest hit barangays in Naga City, Camarines Sur and in Tabaco City, Albay.

Hino Naga representatives turn over 100 sacks of rice and bags of groceries to barangays in Naga City and Tabaco City (photo by HMP)

The sacks of rice and bags of groceries will help sustain families in communities recovering from the effects of the three successive typhoons that caused damage to property estimated at more than P2.5 billion.

Hino Motors Philippines, the country’s second-largest truckmaker, regularly conducts relief operations in communities where they have a presence, explicitly carrying-over emphasis on “Total Support” to their corporate social responsibility initiatives.